Academy Award-winning director and master storyteller James Cameron takes moviegoers back to his greatest inspiration – the wreck of the legendary Titanic. Titanic 3D: Ghosts of the Abyss returns to the world’s third largest screen at IMAX Melbourne Museum on 13 May 2010, to coincide with the new Melbourne Museum blockbuster exhibition Titanic: The Artefact Exhibition, opening on 14 May 2010.

Titanic 3D: Ghosts of the Abyss provided Cameron with a unique training ground to learn the sophisticated 3D filming techniques that he later applied to the highest grossing motion picture of all time, Avatar.

Cameron, along with his friend Bill Paxton and a team of the world’s foremost historic and marine experts, travelled on an unscripted adventure to the site in the North Atlantic where over 1,500 people lost their lives. Using state-of-the-art technology developed expressly for this expedition, Cameron and his crew are able to explore both inside and outside the wreck of the Titanic.

Thanks to the advanced 3D photography, moviegoers will experience the ship as if they are part of the dive team, travelling deep below the surface of the ocean and far inside the ghostly shipwreck.

Made especially for IMAX 3D theatres, Cameron and his team reveal the ship as it has not been seen since the sinking almost one hundred years ago, and explore why the legendary vessel continues to intrigue and fascinate the public.

Due to its unsurpassed popularity, James Cameron’s Avatar: An IMAX 3D Experience, will be returning to IMAX Melbourne Museum for a strictly limited season, from 19 – 28 April, 2010. Tickets on sale now.

IMAX Melbourne Museum is part of the largest public museums organisation in Australia, Museum Victoria. Projecting a massive seven storey high image on the world’s third largest screen, IMAX Melbourne Museum delivers one of the world’s most immersive movie experiences. 

To view the Titanic 3D: Ghosts of the Abyss trailer go to http://www.youtube.com/watch?v=dTXIft9k-2Q.

Release Date:              13 May, 2010

Where:                         IMAX Melbourne Museum, Carlton Gardens

Tickets:                       $17.50 adults, $14.00 concession, $12.50 child, $50.00 family (2 adults & 2 children)

Joint packages including Titanic: The Artefact Exhibition tickets will be available from May 14

Enquires:                     03 9663 5454

Bookings:                    www.imaxmelbourne.com.au or at the box office

For regular updates join IMAX Melbourne Museum on Facebook | Twitter | Youtube

THE 98^TH ANNIVERSARY OF THE SINKING OF THE TITANIC 

On April 15, 1912 RMS Titanic sank to the bottom of the Atlantic, taking with her more than 1500 souls from the 2223 on board.  98 years on Australians have their first opportunity to experience the tragedy and romance of the famous ship firsthand in the form of Titanic: The Artefact Exhibition at Melbourne Museum from May 14 to October 17, 2010.

Seen by more than 22 million worldwide to date, this will be the exhibition’s first ever visit to Australia, with tickets on sale from 9am this Thursday 15 April. 

The exhibition will feature more than 280 original artefacts salvaged from the Titanic’s debris field at the bottom of the Atlantic Ocean as well as impressive to scale reproductions of parts of the ship, including the famous Grand Staircase, First Class and Third Class Cabins, the Boiler Room and a Third Class Hallway.  An ice wall will allow visitors the chance to experience the freezing below zero temperatures that led to the deaths of so many.

As they enter the exhibition, each visitor is presented with a replica boarding pass of an actual passenger, drawing them back in time to 1912 and the ship’s fateful maiden voyage.  Then begins a journey through the life of the Titanic, from construction to life on board, to its ill-fated voyage, tragic sinking and the amazing efforts to recover artefacts.  Along the way visitors will marvel at the full-size recreation of the ship’s Grand Staircase, and learn countless stories of heroism and humanity.

Titanic: The Artefact Exhibition will open at Melbourne Museum on May 14.  Tickets on sale Thursday 15 April.

WHAT:             Titanic: The Artefact Exhibition

WHEN:             Friday 14 May – Sunday 17 October 2010

WHERE:          Melbourne Museum                

TICKETS:         Avoid the queue!  Pre-book your tickets

On sale now

Online www.titanicmelbourne.com

Phone 13 11 02 (9 am to 5 pm AEST, 7 days per week)

International 61 3 8341 7777 (9 am to 5 pm AEST, 7 days per week)

Award-winning developers set their sights on re-imagining the suspense, tension and fear of one of gaming’s most beloved franchises only on Xbox 360 and Windows PC 

Sydney, Australia – April 14, 2010 – 2K Games announced today that XCOM®, the re-imagining of one of gaming’s most storied and beloved franchises, is currently in development at 2K Marin, the studio behind the multi-million unit selling BioShock® 2. Currently in development exclusively for the Xbox 360® video game and entertainment system from Microsoft and Windows PC, XCOM combines the strategic core of the groundbreaking franchise with a suspense-filled narrative and distills it into a tense and unique first-person shooter experience.

“With BioShock 2, the team at 2K Marin proved themselves as masters of first-person, suspenseful storytelling, and with XCOM they will re-imagine and expand the rich lore of this revered franchise,” said Christoph Hartmann, president of 2K. “Players will explore the world of XCOM from an immersive new perspective and experience firsthand the fear and tension of this gripping narrative ride.”

XCOM is the re-imagining of the classic tale of humanity’s struggle against an unknown enemy that puts players directly into the shoes of an FBI agent tasked with identifying and eliminating the growing threat. True to the roots of the franchise, players will be placed in charge of overcoming high-stake odds through risky strategic gambits coupled with heart-stopping combat experiences that pit human ingenuity – and frailty – against a foe beyond comprehension. By setting the game in a first-person perspective, players will be able to feel the tension and fear that comes with combating a faceless enemy that is violently probing and plotting its way into our world.

XCOM is not yet rated by the OFLC. For more information on XCOM please visit www.XCOM.com

2K Games is a division of 2K, a publishing label of Take-Two Interactive Software, Inc. (NASDAQ: TTWO).

About 2K Marin

With sister studios in Novato, California and Canberra, Australia, 2K Marin is a 2K development studio focused on creating new IP and expanding proven franchises for 2K Games. Having recently completed the award-winning BioShock® 2, 2K Marin is currently developing XCOM®, a suspenseful first-person shooter where players must do battle against an unknown and faceless enemy that is violently probing and plotting its way into our world.

About Take-Two Interactive Software

Headquartered in New York City, Take-Two Interactive Software, Inc. is a global developer, marketer and publisher of interactive entertainment software games for the PC, PlayStation®3 and PlayStation®2 computer entertainment systems, PSP® (PlayStation®Portable) system, Xbox 360® video game and entertainment system from Microsoft, Wii™, Nintendo DS™, iPhone™ and iPod® touch. The Company publishes and develops products through its wholly owned labels Rockstar Games and 2K, which publishes its titles under 2K Games, 2K Sports and 2K Play. The Company’s common stock is publicly traded on NASDAQ under the symbol TTWO. For more corporate and product information please visit our website at www.take2games.com.

Windows, the Windows Start button, Xbox, Xbox 360, Xbox LIVE, and the Xbox logos are trademarks of the Microsoft group of companies

All trademarks and copyrights contained herein are the property of their respective holders.

Cautionary Note Regarding Forward-Looking Statements

The statements contained herein which are not historical facts are considered forward-looking statements under federal securities laws and may be identified by words such as “anticipates,” “believes,” “estimates,” “expects,” “intends,” “plans,” “potential,” “predicts,” “projects,” “seeks,” “will,” or words of similar meaning and include, but are not limited to, statements regarding the outlook for the Company’s future business and financial performance. Such forward-looking statements are based on the current beliefs of our management as well as assumptions made by and information currently available to them, which are subject to inherent uncertainties, risks and changes in circumstances that are difficult to predict. Actual outcomes and results may vary materially from these forward-looking statements based on a variety of risks and uncertainties including: our dependence on key management and product development personnel, our dependence on our Grand Theft Auto products and our ability to develop other hit titles for current generation platforms, the timely release and significant market acceptance of our games, the ability to maintain acceptable pricing levels on our games, our ability to raise capital if needed and risks associated with international operations. Other important factors and information are contained in the Company’s Annual Report on Form 10-K for the fiscal year ended October 31, 2009, in the section entitled “Risk Factors,” as updated in the Company’s Quarterly Report on Form 10-Q for the fiscal quarter ended January 31, 2010, and the Company’s other periodic filings with the SEC, which can be accessed at www.take2games.com. All forward-looking statements are qualified by these cautionary statements and apply only as of the date they are made. The Company undertakes no obligation to update any forward-looking statement, whether as a result of new information, future events or otherwise

VIDEO: Red Steel 2 / The Making of Boss Okaji

TAKE YOUR SIMS ADVENTURE ON THE GO!

13 April 2010, Australia – Electronic Arts Inc. have announced that The Sims™ 3 World Adventures for the iPhone® and iPod touch® is now available to download in The App Store! This release is the follow up to The Sims 3 application which was the top selling game on The App Store for 2009 and the #1 paid application in nearly 40 countries worldwide*.

The game is an all-new experience from The Sims 3 franchise that allows players to travel with their Sims to three real-world inspired destinations in Egypt, France and China. Each exciting location offers a world of possibilities for Sims who can embark on adventures, or even find romance.

Players can also import/export their Sim’s appearance back and forth between the iPhone and iPod touch versions of The Sims World Adventures and The Sims 3.

“The Sims 3 World Adventures was built upon the excellent experience offered through The Sims 3 on the iPhone and iPod touch and brings even more real-life situations for you to explore,” said Adam Sussman, VP of Worldwide Publishing at EA Mobile. “The Sims 3 World Adventures is an optimised mobile experience with an international twist that players worldwide will be sure to enjoy.”

Players can enjoy enhanced yet classic The Sims style gameplay and choose from dozens of new goals, mini-games, town maps, plus several personas, careers and quests. While visiting any of the new destinations, Sims will be able to meet locals and explorers, make friends, fall in love or make enemies. Players can pick from a prosperous selection of new clothing styles, furniture and facial characteristics to sport a unique and cultural look in each destination.  

Additionally, players can travel to the tune of seven artists who recorded their hit songs in Simlish, the official language of The Sims, for the game including GRAMMY Award-winner LeAnn Rimes, plus hot new stars Matt + Kim, Katie Melua, Young Punx! and more.

The Sims 3 World Adventures is now available globally from the App Store on iPhone and iPod touch or at www.itunes.com/appstore/. The game is also available for purchase globally from wireless carriers for feature phones and is currently available on the PC and Mac**. For information on carrier availability and pricing for all EA Mobile games, please visit www.eamobile.com. To follow EA Mobile on Twitter visit http://twitter.com/eamobile.

* iTunes 2009 Rewind

**Requires The Sims 3 for PC/Mac to play.

NINJAS HATE FRUIT! 

April 13^th, 2010 – Fruit Ninja is an exciting action game that is simple to play and impossible to put down! 

Swipe your finger across the screen to deliciously slash and splatter fruit like a true ninja warrior. But be careful of the bombs, which are explosive to the touch and will put a swift end to your juicy adventure! 

“Violent and visceral combat. It’s you versus a watermelon,” says Luke Muscat, lead designer. “Who hasn’t wanted to attack a melon with a sword just to see it explode? We’ve captured the awesome feeling of splatty squishiness, and thanks to the hands-on touch controls of the iPhone, you really feel satisfied with the sweet, juicy carnage on the screen!”

Fruit Ninjas also uses OpenFeint, so players can unlock achievements and shoot for the top of the global leaderboards while racking up OpenFeint points. Your success will also please the wise ninja Sensei, who will accompany your journey with wise words and fun fruit facts.

Fruit Ninja will be released April 21^st worldwide on the App Store for a juice-inducing price of 99 cents. 

Step up, wield your katana and enjoy the messiest and most satisfying fruit game ever! 

www.fruitninja.com 

Trailer 

Youtube: http://www.youtube.com/watch?v=Y6hUTC1Edyo

COMPETE AGAINST THE PROS AND LEAD YOUR TEAM TO GLORY!

Tiger Woods PGA TOUR 11 to Feature The Ryder Cup and Support PlayStation®3 Motion Controller

13 April 2010, Australia – Electronic Arts Inc. have announced that one of the most prestigious tournaments in golf, The Ryder Cup, will be featured in Tiger Woods PGA TOUR® 11.
 
In addition, Tiger Woods PGA TOUR 11 will support Sony’s new PlayStation®3 Motion Controller to give gamers an authentic interactive swing experience.
 
The game will be available on 1 July on the Wii™, Xbox 360®, PlayStation®3 and iPhone™ platforms. Gamers will select a team and square off to try and bring home The Ryder Cup for their squad on all console platforms.
 
The Ryder Cup is one of the last great sporting events to be founded in prestige rather than prize money. Choose from the U.S. or European squad and participate in the various competition formats: foursomes, where players hit alternate shots, fourballs and singles, which traditionally bring the biennial event to a close with players going head to head.
 
When playing The Ryder Cup mode offline, gamers will have the option to swap matches, thus giving you the ultimate control over the outcomes of other matches.
 
The Ryder Cup, a competition hosted by Ryder Cup Europe LLP and the PGA of America, brings together the best American and European golfers in a team competition format. The cover of Tiger Woods PGA TOUR 11 is a direct reflection of the tournament, as Tiger Woods denotes the U.S. team and Rory McIlroy represents the Europeans.
 
McIlroy, hailing from Northern Ireland and currently ranked 9th according to the Official World Golf Rankings, has posted several impressive showings early in his professional golfing career. Last year, McIlroy had five top 10 PGA TOUR finishes including a third-place tie in the 2009 PGA Championship and made the cut in all four majors. As an amateur, McIlroy also has a strong history in team play events, which include appearances in the Junior Ryder Cup and Walker Cup.
 
“This is a huge honour for me to be on the cover with Tiger Woods as I grew up idolising Tiger,” said McIlroy. “The Ryder Cup has always been my favourite sporting event and the tournament is being played at The Celtic Manor Resort in Wales in 2010. Also, I’m hopeful to have an opportunity to represent the European team later in the year – it’s all very special.”
 
Not only will players have the ability to participate in team play but they will now be able to take a team online* via the Xbox 360 and PlayStation 3. A first for the franchise, this all-new mode will allow up to 24 players to compete head-to-head as members of the team. Team members can also talk strategy with their teammates over Xbox LIVE or PlayStation Network.
 
Tiger Woods PGA TOUR 11 on the Wii brings the links to your living room with two all-new enhanced swing mechanics while using the Wii MotionPlus™. The Advanced Plus swing difficulty will read rotation and swing angle while the Tour Pro swing mechanic assesses rotation, swing plane and point of contact. The Tour Pro swing features an innovative first-person camera angle from the tee box to the putting green called True View. True View creates the most immersive and authentic golf experience in any video game – you are no longer watching the golfer, you are the golfer!
 
Since 1986, EA has produced immersive golf experiences that give fans the ability to hit the links via an authentic gameplay experience. Since the launch of Tiger Woods PGA TOUR 99 the franchise has sold more than 25 million units worldwide**. The critically acclaimed Tiger Woods PGA TOUR 10 on the Wii was a finalist for IGN.com’s 2009 Sports Game of the Year.
 
For Tiger Woods PGA TOUR 11 assets, go to www.info.ea.com.
 
EA SPORTS™ is one of the leading sports entertainment brands in the world, with top-selling videogame franchises, award-winning interactive technology, global videogame competitions and breakthrough digital experiences. EA SPORTS delivers personal access to the emotion of sports through industry-leading sports simulation videogames, including Madden NFL football, FIFA Soccer, NHL® hockey, NBA LIVE basketball, NCAA® Football and NCAA Basketball, Fight Night boxing and Tiger Woods PGA TOUR ® golf, EA SPORTS MMA and EA SPORTS Active.
 
For more information about EA SPORTS, including news, video, blogs, forums and game apps, please visit www.easports.com to connect, share and compete.
 
* Internet connection and EA account required.
** Based on totals from NPD data and EU-based retail tracking services, including internal EA sales data.