New Gameplay Trailer Shows the MMORPG Brawler in Action

Toronto, CANADA—June 28, 2011—Game Bridger Entertainment, a global publisher of interactive online entertainment media and the proprietor of the GamerKraft global free-to-play gaming portal, announced today that its upcoming MMORPG Brawler, Aida Arenas, will launch its closed beta test this Thursday, June 30th, 2011 at 4:00 PM GMT. Players can catch a glimpse of just what the closed beta holds in store for them in an all new gameplay trailer released today. To learn how YOU can participate in the Aida Arenas closed beta, visit: http://www.AidaArenas.com. Space in the beta is limited, so join now!

CREATE a hero, EXPLORE dungeons, FIGHT monsters, COMPETE with friends, and DISCOVER hidden treasure in Aida Arenas, the new MMORPG Brawler from GamerKraft! Combining elements of the classic beat ‘em up arcade genre with the character progression and social features of modern MMORPGs, Aida Arenas offers an action-packed gameplay experience unlike any you’ve seen before! Aida Arenas is coming to GamerKraft in spring 2011.

Aida Arenas is free-to-play. Visit the Aida Arenas homepage at: http://www.AidaArenas.com  or follow Aida Arenas on Facebook at: http://www.facebook.com/AidaArenas.

For more information about the GamerKraft free-to-play games platform, please visit www.gamekraft.com.

Wargaming.net and IGS Partner to Distribute World of Tanks Boxed Version

London, UK (28th June, 2011) — Wargaming.net is proud to announce their partnership with Interactive Gaming Software publisher (IGS) on the distribution of the highly popular free-to-play MMO game World of Tanks through commercial networks.

The essential benefit of this partnership is the strong relationships with retailers across the United States gained by IGS. World of Tanks will be offering special boxed editions to their network.

“We’re extremely proud to say that our headliner will finally appear in stores,” said Wargaming.net CEO Victor Kislyi. “We are happy to partner with IGS and hope that their tremendous expertise in distributing retail production will help in bringing the popularity of World of Tanks to a completely new level.”

“World of Tanks has been incredibly popular in Europe,” said IGS CEO and founder Paul Lombardi. “We are delighted to have the opportunity to help bring this stunning game to a North American audience. We also think this partnership has huge potential for both companies.”

World of Tanks is the first and only team-based massively multiplayer online action game dedicated to armored warfare. Throw yourself into the epic tank battles of World War II with other steel cowboys all over the world. Your arsenal includes more than 150 armored vehicles from America, Germany, and the Soviet Union, carefully detailed with historical accuracy.

A flexible system of authentic vehicle upgrade and development allows you to try any of the vehicles and weapons in the game. Whether you prefer to exhaust your foes with fast and maneuverable light tanks, make deep breaches in enemy lines with all-purpose medium tanks, use the force of giant tanks to eliminate opposing armored forces, or become a heavy sniper with long-range howitzers, each unit type has its own advantages and can be extremely effective when operated by a true tank ace.

But being a great tank commander alone isn’t enough to win! In World of Tanks, it’s all about teamwork. Victory is achieved by combining your combat skills with those of the other members of your team, each playing their own role on the battlefield. Just add your favorite strategy to build your own steel empire and manifest the indisputable authority of the tank power!

Join World of Tanks:

http://game.worldoftanks.eu/registration/ (Europe)
http://game.worldoftanks.com/registration/ (North America)

About Wargaming.net®

Wargaming.net® is an award-winning strategy game specialist, incorporated in the UK. Its 220-strong development team is located in Minsk, Belarus. Since 1998, the company has shipped 13 titles, including acclaimed Massive Assault series, Order of War RTS published by Square Enix, and three add-ons for Blitzkrieg II. Wargaming.net’s® Operation Bagration RTS was awarded the Best Strategy Game of 2008 at Russian Game Developers Conference (KRI). At KRI 2009 and 2010 Wargaming.net® was named The Best Developer Company from ex-USSR. At KRI 2011 the company was awarded Industry Prize and World of Tanks® won “Best Game” Award.

Official web site: www.wargaming.net

AUTOBOTS ROLL OUT ON MOBILE DEVICES TODAY WITH LAUNCH OF  TRANSFORMERS: DARK OF THE MOON

The Official Game of the Winter Blockbuster Now Available for iPad, iPhone/iPod Touch, and Feature Phones

Experience the fast-paced action of explosive robot-based combat as TRANSFORMERS: Dark of the Moon hits the App Store today.  As the only official mobile game of the movie, which hits theaters tomorrow, TRANSFORMERS: Dark of the Moon lets fans fight as their favourite Autobots and take on the Decepticons in what could be the Transformers’ final battle. 

• TWO PLAYABLE CHARACTERS: Choose from two fan favourites—Optimus Prime or Bumblebee—to take into battle in the final fight against the nefarious Decepticons.
• ACTION-PACKED COMBAT: Change your Autobots into their vehicle forms and take advantage of the stealth force vehicle mode and upgrade your weapons to bring even more intensity to battle. 
• TONNES OF CONTENT:  Take on the Decepticons through 13 levels and 5 locations direct from the movie, and earn achievements along the way.
• EPIC BOSS BATTLES: Face off against Megatron, Shockwave, and MORE! 

To view the TRANSFORMERS: Dark of the Moon launch trailer, please visit http://info.ea.com/product.asp?s=3063

New Action Game Thrusts Players into an Original Prologue Storyline to Blockbuster Film

Sydney, Australia – June 29, 2011 – The colossal battle between the  AUTOBOTS™ and DECEPTICONS™ is underway as Activision Publishing, Inc.’s (Nasdaq: ATVI) new video game Transformers: Dark of the Moon ships to retail stores nationwide on June 29th.  Created by acclaimed developer High Moon Studios and based on Hasbro’s legendary TRANSFORMERS property, the game lets fans fight through epic battles as they unravel MEGATRON’S sinister plan and is set in the world of director Michael Bay’s upcoming movie from Paramount Pictures that will be released in theaters on June 29^th.

“The Transformers: Dark of the Moon game lets fans experience the gripping battles and original prologue story that precede the highly anticipated film,” said David Oxford, Executive Vice President at Activision Publishing.  “The team at High Moon Studios has created an amazing TRANSFORMERS narrative that unfolds through an epic single-player campaign and allows fans to play as their favourite characters in head-to-head multiplayer action.”

“Activision has delivered a stellar prologue game leading up to the blockbuster movie,” said Mark Blecher, SVP of Digital Media and Marketing, Hasbro.  “Hasbro is looking forward to offering fans of the TRANSFORMERS brand and gamers alike an exciting video game to expand on the Transformers: Dark of the Moon experience this winter.”

Featuring a new gameplay mechanic called Stealth Force, the Transformers: Dark of the Moon game lets fans instantly convert to a third, hybrid state that combines the weapons and firepower of Robot mode with the agility and maneuverability of Vehicle mode.  Set in unique environments around the world such as the Jungles of Central America, Siberian military facilities, urban cityscapes and more, the game lets players assume the roles of a diverse roster of favourite TRANSFORMERS characters through a heart-pounding campaign to save mankind.  Additionally, fans can play the game with or against their friends around the world through intense, online multiplayer game modes as their favourite iconic characters with the ability to personalise their characters’ look with numerous appearance, weapons and skills customisation options.

The Transformers: Dark of the Moon video game is rated “PG” (Parental Guidance) and is available on the Xbox 360® video game and entertainment system from Microsoft and PlayStation®3 computer entertainment system.

Additionally, Activision is releasing three separate games on the Nintendo platforms developed by Behaviour Interactive.  Available on the Nintendo 3DS™ hand-held system and Wii™ system, Transformers: Dark of the Moon Stealth Force Edition follows a prologue storyline and harnesses the power of Stealth Force to focus gameplay on intense vehicular combat, allowing fans to obliterate enemies at blazing speeds with advanced weapons, defense systems and targeting capabilities as they slalom between cars and dodge fire in a highly maneuverable vehicle form. 

For the Nintendo DS™, fans can choose their side with two distinct titles, Transformers: Dark of the Moon AUTOBOTS and Transformers: Dark of the Moon DECEPTICONS. 

All Nintendo platform games are rated “PG” (Parental Guidance).

Press kit assets for the Transformers: Dark of the Moon video game are available for download at www.activision.com/presscenter.  Fans can visit www.transformersgame.com for more information or receive exclusive updates at www.facebook.com/transformersgame and via Twitter @HighMoonStudios.

About Hasbro

Hasbro, Inc. (NASDAQ: HAS) is a branded play company providing children and families around the world with a wide-range of immersive entertainment offerings based on the Company’s world class brand portfolio.  From toys and games, to television programming, motion pictures, video games and a comprehensive licensing program, Hasbro strives to delight its customers through the strategic leveraging of well-known and beloved brands such as TRANSFORMERS, LITTLEST PET SHOP, NERF, PLAYSKOOL, MY LITTLE PONY, G.I. JOE, MAGIC: THE GATHERING and MONOPOLY.  The Hub, Hasbro’s multi-platform joint venture with Discovery Communications (NASDAQ: DISCA, DISCB, DISCK) launched on October 10, 2010. The online home of The Hub is www.hubworld.com. The Hub logo and name are trademarks of Hub Television Networks, LLC. All rights reserved. 

Come see how we inspire play through our brands at http://www.hasbro.com. © 2010 Hasbro, Inc. All Rights Reserved.

About TRANSFORMERS: DARK OF THE MOON

Shia LaBeouf returns as Sam Witwicky in Transformers:  Dark of the Moon.  When a mysterious event from Earth’s past erupts into the present day it threatens to bring a war to Earth so big that the Transformers alone will not be able to save us.  Starring Shia LaBeouf, Josh Duhamel, John Turturro,  Tyrese Gibson, Rosie Huntington-Whiteley, Patrick Dempsey, Kevin Dunn, with John Malkovich and Frances McDormand.  In cinemas worldwide from 29^th June 2011 in 2D and 3D.

About Paramount Pictures Corporation

Paramount Pictures Corporation (PPC), a global producer and distributor of filmed entertainment, is a unit of Viacom (NYSE: VIA, VIA.B), a leading content company with prominent and respected film, television and digital entertainment brands.  The company’s labels include Paramount Pictures, Paramount Vantage, Paramount Classics, Insurge Pictures, MTV Films and Nickelodeon Movies.  PPC operations also include Paramount Digital Entertainment, Paramount Famous Productions, Paramount Home Entertainment, Paramount Pictures International, Paramount Licensing Inc., Paramount Studio Group and Paramount Television & Digital Distribution.

About Activision Publishing, Inc.

Headquartered in Santa Monica, California, Activision Publishing, Inc. is a leading worldwide developer, publisher and distributor of interactive entertainment and leisure products.

Activision maintains operations in the U.S., Canada, the United Kingdom, France, Germany, Ireland, Italy, Sweden, Spain, Norway, Denmark, the Netherlands, Australia, South Korea, China and the region of Taiwan. More information about Activision and its products can be found on the company’s website, www.activision.com.

MONTE CARLO TRACK PACK LAUNCHES FOR DiRT® 3™

1 Million Units Shipped, 150 Million Miles Driven Since Launch!

Wednesday June 29th – Codemasters® is pleased to reveal that the Monte Carlo Track Pack will launch today for DiRT® 3™ from Xbox Live Marketplace and Games For Windows Marketplace (800 MSP), PLAYSTATION NETWORK in North America (USD $9.99) and will be available on Thursday June 30th from PLAYSTATION NETWORK in Europe, Australia & New Zealand.

The critically acclaimed DiRT 3 has now shipped over a million units worldwide. According to Codemasters’ Egonet servers, the community has uploaded over 150,000 highlight videos to YouTube from in-game and spent 292 years driving over 150 million miles of tarmac, snow and dirt.

The new Monte Carlo Track Pack includes 8 breathtaking Rally stages featuring dramatic climbs, descents and hairpins set amongst snowy mountain roads. Players can race through the Alps and conquer the legendary Col de Turini pass in single-player, split-screen and online multiplayer. Gamers will race at day, night and compete under brand new foggy conditions as the Monte Carlo Track Pack’s cliff-side roads, tight passes and tunnels combine to create a testing technical challenge for Rally fans.

DiRT 3 is out now for the Xbox 360® video game and entertainment system from Microsoft®, PLAYSTATION®3 computer entertainment system and PC Games For Windows® LIVE.

ew wide-temperature memory modules designed for demanding industrial applications

Sydney, Australia, June 29, 2011 – Transcend Information, Inc. (Transcend®), a worldwide leader in memory and storage products, now offers a complete line up of industrial-grade SO-DIMM and Long-DIMM modules. Comprised of high-quality DRAM chips and components, the new SO-DIMM and Long-DIMM memory modules from Transcend are an ideal choice for demanding and non-stop applications such as transportation, point-of-sale (POS) terminals, embedded systems, medical computing and industrial manufacturing.

Transcend’s industrial-grade SO-DIMM series include DDR, DDR2 and DDR3 memory modules and Long-DIMM modules are available in DDR3 1333MHz memory. To ensure extra stability, all Transcend SO-DIMM and Long-DIMM modules must pass rigorous temperature testing before being deemed ready for operation and released into the market. With industrial range (-40°C to 85ºC) operating temperature flexibility, the new wide-temperature memory modules are specially engineered to maintain high performance even in extreme environments.

With thicker Printed Circuit Boards (PCBs) and 30u” gold contacts that are ten times thicker than standard PCBs, Transcend’s wide-temperature SO-DIMM and Long-DIMM modules are durable enough to withstand frequent insertion and removal, and also provide much better signal quality. Additionally, both modules use industrial grade capacitors to ensure stable output voltages. This design allows for more efficient filtering in applications requiring maximum reliability such as safety-critical industrial applications and medical instrumentation.

Transcend’s industrial-grade SO-DIMM and Long-DIMM memory modules are now available in Australia and New Zealand and are backed by Transcend’s Limited Lifetime Warranty.

RRPs: 4G DDR3 1333 SO-DIMM – AU$149/NZ$199, 4G DDR3 1333 Long-DIMM – AU$149/NZ$199.

Transcend products are distributed in Australia by Cellnet, Synnex Australia, WestGroup and in New Zealand by Cellnet, Datawell(NZ), Ingram Micro New Zealand, Synnex New Zealand.

About Transcend Information, Inc.

Transcend Information, Inc. (Transcend®) is a worldwide leader in storage and multimedia products. Headquartered in Taipei, Taiwan, Transcend is a global company with offices around the world with an extensive product portfolio that has grown to include over 2,000 memory modules of every type, flash memory cards, USB flash drives, MP3 players, digital photo frames, portable hard drives, multimedia products and accessories. Transcend products are available for proprietary equipment, as well as for mass marketed PCs. For more information, visit http://au.transcend-info.com.

Wednesday, 29th June 2011 – Videogame cocktail bar, the Mana Bar, will open its second venue in Melbourne, Australia on Saturday, 16th of July 2011!

The Mana Bar is the first of its type in the world, combining quality cocktails with current generation console video games. A venue that is accessible to the general public, while still being credible to the hard-core gamers, it transcends the usual geek stereotype and allows people to socialise in a new and unique way. The first venue in Brisbane opened up in March 2010, with the success leading to a planned expansion nationally and internationally.

The Mana Bar Melbourne is located in the suburb of Fitzroy, a popular inner city entertainment district. It will feature 7 LCD TV’s in multiple rooms running the latest games on the PlayStation®3 (PS3™), Xbox 360™, and Nintendo Wii™ systems. Open 7 days a week, the bar will host events every night and features a unique cocktail menu, gaming themed display cabinets, and a dedicated Turtle Beach zone where patrons can experience the latest and greatest in gaming and specifically engineered for gaming headsets.

“I can’t wait for Melbourne to experience the Mana Bar” says Mana Bar creator Guy ‘Yug’ Blomberg. “It’s been a long time coming, and to finally be able to open to the public is exceptionally exciting!.”

The launch weekend will feature hourly prizes, giveaways, live entertainment and special guests. It will also be the first place in Australia where the public will be able to get hands on with a special unreleased title, to be announced soon.

For more information visit http://Melbourne.ManaBar.com.au or http://www.facebook.com/ManaBarMelbourne.

PATCH 4.2: RAGE OF THE FIRELANDS NOW LIVE

World of Warcraft Patch 4.2, Rage of the Firelands is here! With a new raid, a legendary questline, all-new raid tier and PvP armor sets, the most diverse daily questing experience to date, major story developments, PvP Season 10, user interface enhancements, and much more, patch 4.2 has brought Azeroth a little something for everyone.

For more information on the new patch, you can check out all of the patch 4.2 information we’ve released, watch the Rage of the Firelands patch trailer, and read the official patch notes.

WORLD OF WARCRAFT STARTER EDITION

The World of Warcraft trial has undergone a few big changes with the launch of content update 4.2, Rage of the Firelands. Beginning today, we’ve removed the previous 10- and 14-day trial time restrictions, and players who are interested in trying out World of Warcraft can now play the base game for free up to a maximum character level of 20 – all they need is a Battle.net account and an Internet connection.

To mark the occasion, we’ve also given the trial a new name: World of Warcraft Starter Edition. Players who had previously signed up for 10- or 14-day trials will be able to hop back into the Starter Edition right where they left off.

The Starter Edition also includes access to The Burning Crusade, so new players can jump straight into their adventures in Azeroth as a Draenei or Blood Elf!

Here’s a couple of excerpts from the full FAQ (attached):

What is the World of Warcraft Starter Edition?
The World of Warcraft Starter Edition allows players to access World of Warcraft for free — all you need is a Battle.net account and an Internet connection. Starter Edition players can play up to a maximum character level of 20 and are able to upgrade to a full, paid account at any time, allowing them to continue their adventures where they left off. The Starter Kit gives gamers who are interested in trying out World of Warcraft a chance to experience the game before purchasing a copy.

How do I get the World of Warcraft Starter Edition?
There are multiple ways to begin playing with the World of Warcraft Starter Edition:
– Visit www.warcraft.com.

– Receive an invitation from a friend through the Recruit-A-Friend program.
– Use a trial key included in other Blizzard games and products.

SYDNEY, Australia – June 29, 2011 – Warner Bros. Interactive Entertainment today announces the launch of F.E.A.R. 3, a paranormal horror first person shooter continuing the F.E.A.R. heritage of frenetic combat, compelling narrative and tension-filled gameplay while evolving the franchise with unique divergent co-op. The chill-inducing game is now available in Australia for Xbox 360® video game and entertainment system from Microsoft, PlayStation®3 computer entertainment system and Windows PC.

“F.E.A.R. 3 provides all the hallmark thrills the series is known for delivering along with new blood-pumping multiplayer modes,” said Samantha Ryan, Senior Vice President, Production and Development of Warner Bros. Interactive Entertainment. “The game is staying true to its roots while improving on the experience with divergent co-op and high quality multiplayer created exclusively within the F.E.A.R. universe.”

In F.E.A.R. 3, players can take on the role of Point Man, a genetically enhanced super-soldier, or the undead spirit of his brother Paxton Fettel, a paranormal entity who possesses incredible psychic powers.  The two brothers have a vicious history but must work together in an uneasy alliance to pursue Alma Wade, their tortured and psychically gifted mother, who is about to give birth to something that could destroy the world.

Warner Bros. Interactive Entertainment and Day 1 Studios enlisted two horror masters, legendary film director John Carpenter (Halloween, The Thing) and writer Steve Niles (30 Days of Night), to consult on the cinematics and script.

F.E.A.R. 3 evolves the F.E.A.R. franchise by introducing a unique system called divergent co-op, along with social gameplay that gives players distinctly different abilities that affect their own play and the experience of gamers they are playing with…or against. The game also offers a robust scoring and challenge system, which encourages replay, tactical variation, and exploration throughout the game.

Gamers will have access to four distinct online multiplayer modes—F**king Run!, Contractions, Soul Survivor and Soul King—each offering a unique combination of cooperative and competitive play distinctively set in the F.E.A.R. universe.

F.E.A.R. 3, developed by Day 1 Studios, is rated “MA 15+” and is available now at retail stores nationwide for the Xbox 360, PlayStation®3 system for a suggested retail price of $79.95 and Windows PC for $69.95.
For more information, please visit www.whatisfear.com, Facebook at www.facebook.com/whatisfear or follow @Fear3Videogame on Twitter.

Game Inspired by Upcoming Green Lantern Film Shines Light on Console and Handheld Systems Today

Sydney, Australia. – June 29, 2011 – Warner Bros. Interactive Entertainment and DC Entertainment today announced the Australian release of Green Lantern: Rise of the Manhunters. The action-adventure videogame, inspired by the upcoming Warner Bros. Pictures’ superhero feature film Green Lantern, based on the DC Comics’ character of the same name, is now available on the Xbox 360® video game and entertainment system from Microsoft, the PlayStation®3 computer entertainment system, Wii™; and the Nintendo DS™ and Nintendo 3DS™ handheld systems.

The Xbox 360 and PS3™ versions are available to play in both 2D and 3D, and feature the likenesses and voice talent of Ryan Reynolds who reprises his role as Hal Jordan from the movie that opens nationwide August 11.

The Xbox 360 and PS3™ versions are available to play in both 2D and 3D, and feature the likenesses and voice talent of Ryan Reynolds who reprises his role as Hal Jordan from the movie that opens nationwide August 11.

Green Lantern: Rise of the Manhunters is set in the universe of the film with an original story by award-winning comic book writer Marv Wolfman. Players will take flight across the universe to planets Oa, Zamaron and Biot, and utilize an arsenal of constructs to restore intergalactic order by wielding the ultimate weapon: the Green Lantern Power Ring. Gamers playing the Xbox 360 or PS3 versions will also have the option to join forces with a friend to play as Hal Jordan or Sinestro to battle the Manhunters.

The Nintendo 3DS version of the game is designed specifically to take advantage of the system’s stereoscopic 3D capabilities and deliver multi-plane graphics that delve players further into the Green Lantern universe.

In addition, players on Xbox 360 and PlayStation®3 system will be given the option to play in anaglyphic 3D with technology that is compatible with high definition TV sets and visible to players wearing the 3D glasses that will be available for the video game. Fans can also enjoy the game in stereoscopic 3D when playing on any 3D HDTV while wearing active shutter glasses that are compatible with the television.

Green Lantern: Rise of the Manhunters is developed for Xbox 360 and PS3 by Double Helix Games, and for Wii, Nintendo 3DS and Nintendo DS by Griptonite Games. For more information and game updates visit http://www.greenlanternvideogame.com/.