Social Competition of Autolog Hits the Next Gear

14 December 2010, Australia – Criterion Games™, a studio of Electronic Arts Inc. (NASDAQ: ERTS) today announced the all-new Need for Speed™ Hot Pursuit Super Sports content pack for the award winning Need for Speed Hot Pursuit.

The content pack expands the superior racing, intense police chases and addictive rivalries found in Need for Speed Hot Pursuit with 13 new race and pursuit events, and three of the world’s fastest supercars: Porsche 911 GT2 RS, GUMPERT Apollo S and Bugatti Veyron 16.4 Super Sport.

Each vehicle was carefully chosen for their unsurpassed performance, speed and ability for players to post the fastest times on their speed wall and push the limits of social competition. All of the cars will be available as a cop and a racer, so players can use these powerful machines to either enforce or evade the law.

The Need for Speed Hot Pursuit Super Sports content pack will be available worldwide beginning 21 December on the Xbox 360® video game and entertainment system, and from 23 December on the PlayStation®Network in Australia. The Super Sports content pack will be available for $15.95 AUD (560 Microsoft Points).

Need for Speed Hot Pursuit is the must-have game this holiday season with perfect scores from PlayStation: The Official Magazine, GamesRadar.com, 1UP.com and Joysitq.com, and 90+ scores from IGN.com, Destructoid.com, GamePro, Edge Magazine, Eurogamer.com, Gametrailers.com and more.

Need for Speed Hot Pursuit is transforming online racing by capturing the adrenaline and intensity of high speed cop pursuits and changing the way that people connect and compete with their friends. Need for Speed Hot Pursuit introduces a revolutionary social network called Need for Speed Autolog, which seamlessly connects players with their friends by automatically tracking and comparing each person’s performances. Autolog also serves up challenges based on what your friends have been doing, creating a simple, yet brilliantly dynamic social-gaming experience.

Need for Speed Hot Pursuit is available now on the Xbox 360® videogame and entertainment system, PlayStation®3 computer entertainment system, PC and the Wii™*. Need for Speed Hot Pursuit is also now live on the AppStore for iPhone® and iPod touch® mobile digital devices.

For more of the latest news and information on Need for Speed Hot Pursuit, please visit http://www.needforspeed.com, “like” the game on Facebook at http://www.facebook.com/needforspeed and follow the game on Twitter http://www.twitter.com/needforspeed .

* Developed by Exient, Need for Speed Autolog not available on the Wii.