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Home Gaming SET TO ROCK THE INAUGURAL ‘TAKE 40 LIVE’ FOR ONE NIGHT ONLY AT A FREE GIG IN SYDNEY IN CONJUNCTION WITH GUITAR HERO® 5
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SET TO ROCK THE INAUGURAL ‘TAKE 40 LIVE’ FOR ONE NIGHT ONLY AT A FREE GIG IN SYDNEY IN CONJUNCTION WITH GUITAR HERO® 5

Take 40 Live is set to blast off with the mighty Wolfmother playing live on Friday 2nd October at the Entertainment Quarter Moore Park, to celebrate the launch of Guitar Hero® 5.

Fans will be treated to a scorching free live set as Wolfmother rips through tracks from their brand new album COSMIC EGG out 23rd October. COSMIC EGG was recorded over a 2-month period in Los Angeles with heralded UK producer Alan Moulder. A record that’s at once a darker shade of night at one end of the sonic spectrum, and a euphoric light of day at the other. The first single, New Moon Rising is powering up the airplay charts and is released September 25.

 

To be part of this unique event, which will be filmed live for television, head to the Entertainment Quarter from 5.30pm on 2nd October.

 

Wolfmother’s debut self-titled album resulted in more than one million sales and sold out live shows the world over, multiple ARIA Awards and a Grammy, ensuring their status as one of Australia’s pre-eminent rock acts.  It is only fitting that the newest instalment in the Guitar Hero® series, Guitar Hero 5, pays homage to the band by featuring them alongside iconic artists such as Nirvana, Bob Dylan, Vampire Weekend, Kings of Leon and Deep Purple. 

 

Nadya Balzarolo, General Manager Promotions, Universal Music, said today “Wolfmother is the perfect band to launch this live series.  Fresh from touring the USA and nearing end of their Australian dates, the band will be primed and ready to deliver their  ‘not to be missed’ live show”.

 

Philip Earl, Managing Director, Activision Blizzard Australia commented: “Guitar Hero has a huge local following, so we wanted to include Wolfmother, one of Australia’s best home grown rock acts into Guitar Hero 5.  Wolfmother joins an impressive international line-up featured in the game, including over 85 artists such as Coldplay, Iggy Pop, Tom Petty, Bob Dylan and Iron Maiden. We are looking forward to seeing all the Guitar Hero fans down at Fox Studios to celebrate the launch of the game.”

 

Guitar Hero 5 hit stores on 16th September. Guitar Hero fans can also log onto guitarhero.com to download Wolfmother’s track Back Round for free. 

 

Take 40 Live is the latest offering from the highly successful ‘Take 40 Australia’®.  ‘Take 40 Australia’® is broadcast in partnership with the Today and Macquarie Southern Cross radio networks and reaches over 1 million listeners each week, whilst the accompanying website take40.com reaches over 400,000 unique browsers each month.

 

Wolfmother’s NEW MOON RISING Tour starts next week with a sold out show in Brisbane. Visit: www.wolfmother.com for more tour details.

 

NEW MOON RISING Out September 25

COSMIC EGG Out October 23

 

Take 40 Live, in conjunction with Guitar Hero 5 presents Wolfmother live… one show only, Friday 2nd October, Fox Studios Sydney, 5.30pm

 

Tune in with Take 40 Live’s exclusive telecasts partners:

Catch the hour long special on GO! – Saturday 10th October, 4pm and

30 min feature on the Nine Network – Saturday 11th October, 1pm

 

For further information please contact:  Nicole Hart at revolutions per minute PR nicole@revolutions.com.au or 0418 324 312.

 

For further information regarding Guitar Hero 5 please contact Frank PR: Myf McGregor on myf@frankpr.it or Ph: (02) 8202 0555.

 

 

 

About Guitar Hero 5

The entire set list is at players’ finger tips from the start, featuring genre-defining hits from some of the biggest rock artists and bands of all time, including The Rolling Stones, The White Stripes, Kings of Leon, Tom Petty, Bob Dylan and Vampire Weekend. Players take complete control as Guitar Hero 5 allows gamers to personalize and customize how they experience music by being able to play with any in-game instrument combination — multiple vocalists, guitarists, bassists and drummers, in any game mode. With the game’s all-new Party Play Mode, getting the band back together has never been easier. Players can now jump in or drop out of gameplay seamlessly, without interrupting their jam session. Elevating the Guitar Hero series to new heights with unmatched social gameplay, an enhanced style, new in-game artists and more rock legends, Guitar Hero 5 features new surprises and challenges that will fire-up long-time fret board fanatics and create a new generation of addicts.

 

Published by Activision Publishing, Inc. (Nasdaq: ATVI), Guitar Hero 5  is developed by Neversoft Entertainment for Xbox 360® video game and entertainment system from Microsoft and PlayStation®3 computer entertainment system, and by Vicarious Visions for Wii™.  Budcat is developing Guitar Hero 5 for the PlayStation®2 computer entertainment system. The game is rated 12+ by PEGI.  For more information about Guitar Hero 5, please visit GH5.GuitarHero.com.  

 

About Activision Publishing, Inc.

Headquartered in Santa Monica, California, Activision Publishing, Inc. is a leading worldwide developer, publisher and distributor of interactive entertainment and leisure products.

 

Activision maintains operations in the U.S., Canada, the United Kingdom, France, Germany, Ireland, Italy, Sweden, Spain, Norway, Denmark, the Netherlands, Australia, Russia, Japan, South Korea, China and the region of Taiwan. More information about Activision and its products can be found on the company’s website, www.activision.com.

 

© 2009 Activision Publishing, Inc. Guitar Hero and Activision are registered trademarks of Activision Publishing, Inc. All other trademarks and trade names are the properties of their respective owners. All rights reserved.

 

“PlayStation” and the “PS” Family logo are registered trademarks of Sony Computer Entertainment America Inc.  Microsoft, Xbox, Xbox 360, Xbox LIVE, and the Xbox logos are trademarks of the Microsoft group of companies. Wii and Nintendo DS are trademarks of Nintendo.  © 2006 Nintendo. All rights reserved.

 

 

about mcm entertainment group limited

 

mcm entertainment group was founded in 1983 and today is one of Australia’s most progressive media entertainment, digital solution and new media technical innovation organisations. The company currently has three operating subsidiaries within the group housing three separate businesses with diversified products and revenues. The common DNA across the group is innovation – mcm thrives on innovation, delivering accountable results and value for clients, be they advertisers, broadcasters, new media networks, companies seeking digital solutions or technology driven business looking for that illusive edge.

 

Floated on the Australian Stock Exchange in 2007, the group trades under the ASX code MEG. Its three subsidiaries are mcm media, igloo digital and mcm technical services.

 

about mcm media

 

mcm media produces entertainment and lifestyle related radio, online, TV and mobile content for broadcasters. Utilising this content, mcm media delivers innovative marketing solutions to their advertising clients.

 

mcm media is renowned for its nationally syndicated radio brands including Take 40 Australia®, The Hot Hits®, Planet Rock®, My Generation®, The Jono & Dano Show and Better Homes and Gardens® Radio Show.

 

mcm media also publishes several of the nation’s top rating music entertainment websites, including take40.com, thehothits.com and movideo.com The company has developed and produced several television series, including Live at The Chapel® and Take 40 Live Lounge® and is a growing supplier of online audio and audio visual entertainment content.

 

www.mcmentertainment.com