Digital Sales Drive Record-Breaking Performance

Sydney, Australia. – March 19, 2013 – Electronic Arts Inc. (NASDAQ: EA) today announced that SimCity™ recorded more than 1.1 million units sold through in the first two weeks, making this the biggest SimCity launch of all time. Roughly 54 percent of those sales have been of digital versions of the game, downloaded directly to players’ PCs via Origin™ or other digital download services.

“SimCity had a great weekend with sales strong across both North America and Europe, adding to overwhelming demand at launch that has us tracking well beyond expectations for the game,” said Peter Moore, Chief Operating Officer for EA. “SimCity is one of the storied brands in gaming, and Maxis delivered a game re-envisioned and engineered for the online age.”