NSW POLICE GET MOST WANTED TAXI RIDES FOR FREE

• EA to help police enjoy Lamborghini taxi service legally
• Motorists who are caught and fined breaking new mobile phone driving laws to receive complimentary copy of Need For Speed™ Most Wanted                            

Following revelations of NSW Police taking mobile phone photographs while driving of the new Need For Speed™ Most Wanted Taxi, in apparent contravention of new laws banning motorists from touching their mobile phones while driving, EA has announced the launch of a new ‘Police-only’ initiative. To help NSW Police officers enjoy the Need For Speed™ Most Wanted Taxi legally and safely, EA is offering all serving members of the force the opportunity to take a complimentary one hour ride in the stunning Lamborghini Gallardo taxi to a destination of their choice in central Sydney.

At the same time EA is also coming to the rescue of any motorists found to have contravened the new laws. Drivers who can demonstrate they have been caught and fined by NSW Police for taking a photo on their mobile phone while driving will be offered a free copy of Need For Speed™ Most Wanted.

“The Need For Speed™ Most Wanted Taxi has already been a huge hit with Australian and International celebrities with the likes of pop-star Ellie Goulding, Ricki-Lee Coulter, X-Factor host Luke Jacobz and the guys from Bondi Rescue getting involved. It’s no surprise to us that members of the NSW Police want a piece of the action, and we’re happy to help them get a ride in our Lamborghini taxi.” says EA spokesperson, Snezana Stojanovska.

“With Need For Speed™ Most Wanted launching  on the same day this law was introduced, we’re happy to offer a copy of our game as a consolation to those who get caught out like the police officer.”