Radical Entertainment’s Highly Anticipated, Open-World Action Title Now Available to Consume and Absorb Gamers
Sydney, Australia – June 10, 2009 – Activision Publishing, Inc. (Nasdaq: ATVI) announced today that Radical Entertainment’s highly anticipated video game PROTOTYPEÔ has shipped to Australian retail outlets. With early critical acclaim, including a 9/10 review from PSW Magazine, the genetically mutated Alex Mercer is set to deliver a powerful, action-packed gaming experience as players begin to unravel his dark, conspiracy-ridden past and become the ultimate shape-shifting weapon!
You are the PROTOTYPE: Alex Mercer – a genetically mutated man without memory, armed with amazing shape-shifting abilities, hunting to discover what created you and determined to make those responsible pay. As Alex, gamers tear through a densely populated contemporary New York City moving with free-roaming Parkour-style fluidity, consuming anybody that gets in his way…assuming their physical form, memories and abilities. Fuelled by a three-way war between Alex, the Blackwatch Military Special Forces and a viral outbreak known as the Infected, players venture into a deep, dark conspiracy 40 years in the making!
PROTOTYPE is available for the Xbox 360® video game and entertainment system from Microsoft and PLAYSTATIONÒ3 computer entertainment system and is rated MA15+ (Strong Violence, Coarse Language) by the Classification Board.
For access to the latest and greatest PROTOTYPE game information and assets, gamers can visit the official game Web site located at www.prototypegame.com.
About Radical Entertainment
Radical is one of North America’s largest game developers. With more than a decade of hit titles, including Simpsons Hit & Run, Hulk – Ultimate Destruction, Scarface: The World Is Yours and the soon to be released PROTOTYPE, the commitment to our partners and our players continues to set us apart. We treat a property with the reverence it deserves and gamers demand. In our 70,000-square-foot Vancouver facility Radical brings the talent, tools and technology together to create entertainment that captures the world’s imagination. Radical, now owned by Activision Publishing, Inc, is continually ranked as one of the best places to work in B.C, according to BC Business magazine and Watson Wyatt. In 2006, 2007 and 2008 MediaCorp Canada ranked Radical as Top 100 Canadian Employer, Top 10 Canadian Employer for Young People, and Top 20 B.C. Employer. For more information, please visit www.radical.ca.
About Activision Publishing, Inc.
Headquartered in Santa Monica, California, Activision Publishing, Inc. is a leading worldwide developer, publisher and distributor of interactive entertainment and leisure products.
Activision Publishing maintains operations in the U.S., Canada, the United Kingdom, France, Germany, Ireland, Italy, Sweden, Spain, the Netherlands, Australia, Japan and South Korea. More information about Activision and its products can be found on the company’s website, www.activision.com.
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