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KATY PERRY SWEETENS LIFE FOR EA’S THE SIMS

SYDNEY, Australia April 4, 2012 – Electronic Arts Inc. (NASDAQ: EA) today announced that the next collaborative project between The Sims™ and Katy Perry will be available this June on PC/Mac. In The Sims™ 3 Katy Perry’s Sweet Treats*, players can sweeten up their Sims’ lives with Katy Perry-inspired, candylicious items that will enhance their game experience such as décor, furniture, objects and of course, fashions and hairstyles. Players will sink their sweet tooth into all new in-game goodies and turn the homes and neighborhoods of their Sims into a whimsical Candyfornia™, complete with cupcake-themed guitars, candy playground equipment and delicious cotton candy trees. Outfitting their Sims in an array of new clothing and hairstyles, players will make their Sims look good enough to eat! Three pre-built venues will help transform the world for the Sims characters with a game packed full of Katy Perry-inspired content.

“I’m delighted to bring you more with The Sims 3 Sweet Treats,” said Perry. “I love some of the accessories so much that I am going to get some of them made in real life! It’s one of my small life goals to sit on a banana split couch.”

Additionally, players will rock out to a Simlish version of Katy Perry’s hit song, ‘Last Friday Night (T.G.I.F),’ which she recorded for The Sims 3 Katy Perry’s Sweet Treats. Simlish is the official language of The Sims.

Perry comments on singing the Simlish version of the track, saying, “‘Last Friday Night (T.G.I.F.)’ is a really fun song to sing along to in any language, so I thought why not in Simlish?”

In The Sims 3 Katy Perry’s Sweet Treats, players can indulge their Sims in an array of exciting and colorful items to turn their surroundings into vibrant candytopias. From banana split sofas to lavish fountains made of candy, and even a waffle cone picnic table, this game really captures Katy Perry’s spirit. New sugar-coated fashions and hairstyles really sweeten this game. The fashions are straight from Katy Perry’s red carpet appearances, music videos and concert performances, which have now been recreated for The Sims in a true to life way.

Even more delectable are the pre-built venues that are included. Players can take their Sims for a dip amidst the sweet surroundings of Patty’s Natural Baths, an all-new pool venue, complete with bubble gum pink lounge chairs and a licorice-themed slippy slide. They can stroll over to the Bonbon Lawn Park where they’ll find loads of fun-for-all-ages, candy playground equipment. Players can also take their Sims to the Cake Pleasure Dome, the town’s charming local hangout, where even more tasty sweet treats await.

The Sims 3 Katy Perry’s Sweet Treats is rated “M” and currently available for pre-order. Check out the official website at www.thesims.com/katyperry, “Like” uson Facebook or follow us on Twitter®.