SINGAPORE – 19 May 2009 – Creative Technology Ltd., today announced an
exciting new addition to its award-winning Creative AurvanaÒ family of
designer earphones and headphones – the Creative Aurvana Air earphones.
Combining premium comfort fit with exceptional audio performance, the
elegant Creative Aurvana Air is an avant-garde acoustic masterpiece. It is
a winner for product design in Entertainment Technology at the prestigious
German-based “red dot award: product design 2009”, which recognises
outstanding product designs for their innovation, functionality and quality
standards.

Crafted with precision, the Creative Aurvana Air’s EaseFitä ear-hook design
provides listeners with superior comfort over long hours of extended use.
Its lightweight Flexniumä ear-hook leverages on Nickel-Titanium alloy
(Shape Memory Metal) for a flexible and robust design while an inert
coating renders it safe on sensitive ears. A soft rubber tip completes the
design for a comfortable fit. This precise design is well complemented by
the Creative Aurvana Air’s luxurious champagne-gold finishing and polished
metal accent that lends an air of timeless sophistication.

(Note: more in attached release)
Pricing and Availability
The Creative Aurvana Air will be available at the online store at
au.creative.com in Australia from mid May 2009 onwards at the suggested
retail price of A$299.95.

For more information about the Creative Aurvana Air, please visit
www.creative-aurvana.com.