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BenQ’s new Compact Cameras and Camcorders
BenQ announce the launch of two new compact and highly functional digital cameras and a new pocket-sized, 1080p FHD camcorder into the Australian market, with price points below $200.
One of the world’s premiere producers of superior visual technology consumer products, BenQ’s latest camera and camcorder models scheduled for general release this month are expected to provide the brand with momentum for growth.
The P1410, S1430 compact cameras offer exceptional performance and a range of desirable features and functions you’d expect from high-end professional equipment – such as built-in anti-shake software and creative shooting modes including Toy Mode, LOMO, Colour Accent and Fisheye.
The M23 Camcorder is also exceptionally well featured with a 3” touch screen display making it very easy to operate. It can record video in Full HD 1080p resolution and is even equipped with an LED torch to illuminate subjects in low-light environments such as at night or dawn and dusk.
The three new models are all touch-capable with advanced 3” LCD screens, making them user-friendly and easy to navigate around to access functions.
“BenQ continues to improve and advance their optical technology in what is becoming a comprehensive range of digital cameras and camcorders in this marketplace,” said Chee F. Chung, general manager for BenQ Australia.
“We have demonstrated in our current product offering the clever use of software to deliver amazing visual effects, giving BenQ a clear point of difference in the market and reinforcing our key message that ‘enjoyment matters’,” she said.
“BenQ’s new cameras and camcorders provide Australian consumers with unlimited creativity and flexibility in a product that provides them with the ability to take polished, and very professional looking images and video for very little outlay. The S1430 will retail for just $149.00, while the P1410 will retail for $179.00. The compact M23 Camcorder will retail for just $199.00 – all three products offering a full 12 month warranty,” she said.
P1410 / S1430:
Black with a distinctive gold coating accentuating the outside of the zoom lens, the highly anticipated P1410 is a stylish looking, high performance camera, representing BenQ’s entry into the higher end of the market.
“This 14-megapixel P1410 boasts a full array of advanced features including a stunning 7X optical zoom lens, a clear 460k-pixel 3” LCD display, powerful double anti-shake system, special shooting effects and a beautifully designed ultra-slim casing,” she said.
“P1410 is our first camera to feature a 7X optical zoom lens and this coupled with the camera’s 28mm wide angle lens captures objects up to 15m away. The built-in optical anti-shake in conjunction with anti-shake software makes the world not only closer, but clearer and wider,” she commented.
S1430 is a 14 Megapixel, 5X optical zoom camera with a distinctive and sophisticated appearance. Produced in a unique caramel gold, the S1430 is designed specifically to appeal to young Gen-Y photography enthusiasts interested in creative shooting modes, a touch screen interface and auto-operation. The O.I.S. (optical image stabiliser) prevents blur on shots and works together with the anti-shake software to compensate for unintended camera movements or slow shutter speeds to deliver crisply rendered, sharp and crystal clear images.
Shooting modes on the P1410 and S1430 include Toy Mode, LOMO Style, Colour Accent and Fisheye. Toy Mode automatically applies blurs and increases colour contrasts to create a toy miniature effect to any elevated view point – an effect which is traditionally achieved by using a professional camera with a tilt-shift lens or photo retouching software. LOMO Style adds effects like retro colour hues or vignette faded borders and the Colour Accent effect allows the user to keep one selected colour in the photo whilst having the rest converted into black and white. This effect is also accessible in video mode. Fisheye mode will provide a hemispherical view of the subject, adding intriguing creative possibilities to your photography.
Powered by BenQ’s latest HDRII (High Dynamic Range) image enhancement technology, the P1410 and S1430 are able to self-adjust the darkest and the brightest part in a composition to deliver images in absolute clarity. This allows for perfecting of photography under extreme lighting conditions, whether sunrise or sunset or a strong backlight scenario.
Continued Chung, “There is no need for photo-touching or even makeup with these new cameras as the ‘de-blemish’ mode automatically improves skin texture in the photo whilst the ‘skin-soften’mode softens freckles, wrinkles or imperfections.
M23 Camcorder
Pocket-sized, versatile, well-featured and easily operated with a 3”touch screen display, the M23 offers the ultimate in value for money retailing at just $199.00. Perhaps its most innovative feature is the Night Mode Feature, which is capable of capturing video footage at night.
When Night Mode is activated, the camcorder automatically sets the right settings in low-light situations – the built-in LED torch brightens subjects and can light objects at a distance of around one metre for a professional result in any environment.
The M23 features a 5X optical zoom, 5MP CMOS sensor, records video in 1080p FHD and has extra storage and added flexibility with two SD card slots. M23 will automatically switch to the secondary storage when one is full, doubling its capacity. Touch Exposure is another feature which allows users to touch on the area that needs adjusting on the touch screen display, to automatically optimise the exposure level. Another key feature available on M23 is Motion Detection – this initiates filming as soon as a subject moves.
RRP:
P1410: $179.00
S1430: $149.00
M23: $199.00
The M23 joins the M11 Camcorder which was released earlier this year.
M11 Camcorder
Smart engineering, functionality and intuitive operation combine to make the M11 Camcorder an appealing purchase for anyone looking for a video camera that not only captures precious family memories in 1080p Full HD, but provides scope for movie production with professional touches like time-lapse photography and slow-motion or accelerated playback.
Pocket-sized and easy to operate, the M11 is fitted with a 10MP CMOS sensor, 5X optical zoom and a 3.0”16:9 touch screen display ensuring a professional result when used by even the most inexperienced photographer.
But it’s the added extras like the camera’s time-lapse recording feature and options for slow-motion and accelerated playback functions, as well as a 3sec pre-recording and dual stream recording abilities that make BenQ’s M11 excellent value for money at an RRP of $239.00.
The P1410, S1430 and M23 (and M11) are available now. For information and stockists, visit www.BenQ.com.au