DESIGN CONCEPTS ON SHOW AT THE AUSTRALIAN INTERNATIONAL MOTOR SHOW
MELBOURNE, Australia, 01 July, 2011 – The iconic Mad Max Interceptor has undergone a 21st century makeover by two of Ford’s premiere designers, and diehard fans will get their first chance to glimpse the quarter vehicle size clay concepts as they are showcased at the Australian International Motor Show.
The two Mad Max Interceptor concepts were developed as part of the next generation project undertaken in partnership with TopGear Magazine Australia, to celebrate the revival of the Mad Max action movie genre.
The 21st century concepts have attracted a strong following throughout Europe, India and the United States, prompting nearly 10,000 fans to vote for their favourite design.
“The team has been able to get quite creative because the Mad Max car is not constrained by the normal design parameters imposed by a real-world vehicle,” said Ford Australia’s Melbourne-based Asia, Pacific and Australia Design Director, Chris Svensson.
The two concepts, designed by Nima Nourian and Simon Brook, will be on display at the Ford stand for visitors curious to see what Mad Max’s machine could look like thirty years on. Weighing around 130kg and finished to the highest levels with detailing and trim highlights, the interceptors are a sight to be reckoned with.
“We’re delighted that both our readers and the social web community have warmed to the car,” TopGear Australia Editor, Stephen Corby, said. “The level of interest has really taken us by surprise, particularly with on-line media.”
Due to the project’s overwhelming popularity the voting period will continue through July for Top Gear readers to pick between the two new spectacular Interceptors concepts being crafted by Ford designers.
To check out the Mad Max “Next Generation” project follow the links to vote at: http://www.topgear.com/au/car-news/mad-max-new-generation