WEAR THE FRUITS OF YOUR GAMING PROWESS!

April 19th, 2011 – With over 25 million downloads worldwide and hundreds of billions of fruit sliced, Fruit Ninja is one of the biggest names in mobile gaming. To kick off a new partnership with developer Halfbrick and licensing agent HAP Consulting, the first range of awesome Fruit Ninja products have now arrived in Hot Topic stores all over the United States!

The current lineup includes both men’s and women’s shirts, with many new designs becoming available over the coming days and weeks. You can slice fruit like a boss, cry for help about your Fruit Ninja addiction or proclaim your undying love for Sensei! The shirts can be purchased both in-store or online via the Hot Topic website:

http://www.hottopic.com/hottopic/PopCulture/FruitNinja.jsp

Full licensing press release is attached, outlining current work and future Fruit Ninja partnerships and products to be sold in retail stores.

About Halfbrick

Halfbrick is a professional game development studio based in Brisbane, Australia. Founded in 2001, it has developed popular titles including Fruit Ninja, Age of Zombies and Raskulls for XBLA, PSN and iPhone. For further information, please visit www.halfbrick.com and follow on Twitter, Youtube and Facebook!