New Cost-Saving Virtualisation Opportunities for Small Businesses

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Certification of StorCenter ix2 and StorCenter Pro ix4-100 Provides New Class of Storage for Branch Offices, Small Businesses and R&D Deployments

To Utilise the VMware Platform

SYDNEY, Aust., February 25, 2009 – Iomega, an EMC company and a global leader in data protection, today announced that the Iomega® StorCenter™ ix2 and Iomega® StorCenter™ Pro ix4-100 desktop network attached storage (NAS) products have achieved VMware Ready® Certified status.  These easy-to-use, inexpensive NAS appliances represent a value standard for implementing virtualisation using VMware in small businesses, remote offices and similarly sized work groups.

Starting at under $600, small business customers and others can use Iomega NAS products with VMware to reduce costs and business risk.  For example, a small business running Microsoft Exchange on one server and Microsoft Dynamics GP ERP on another server can use VMware to run both those applications on a single server and an Iomega ix2 or ix4-100 NAS.  Reducing the number of servers reduces costs – server capital costs, server power consumption, and server management time.

“Iomega is proud to have our NAS products be among the first storage products of this class to be VMware Ready Certified to enable small business entities and other work groups to enjoy the efficiencies of a VMware platform,” said Jonathan Huberman, President of Iomega and the Consumer and Small Business Products Division of EMC.  “The StorCenter ix2 and ix4 can now be the low cost platforms for VMware environments at businesses that might never have been able to take advantage of virtualisation to save money and increase computing efficiencies.  Now small businesses, remote offices and other work groups can unleash the power of virtualisation to fuel the success of their businesses.”

“Now that the Iomega StorCenter ix2 and ix4 are VMware Ready® Certified, a new set of customers can take advantage of the simplicity, manageability and reliability that VMware Infrastructure delivers,” said Parag Patel, vice president, alliances, VMware.  “There are many businesses worldwide with fewer than 100 employees who want the full range of operational benefits and cost savings that the VMware platform offers, including the use of shared storage.  Iomega’s solutions put shared storage within reach of these businesses.”

Typical Use Cases

VMware Ready Certified Iomega StorCenter network storage is ideal for users who are considering virtualisation for the first time and require shared storage to take full advantage of the power of the VMware platform.  Typically, small businesses and other similarly sized work groups within larger organisations require cost-effective equipment for test and development, proofs of concept, and low risk initial deployments.  These smaller user groups must adhere to the same regulatory and legal requirements as large enterprises – often without the same financial resources to invest in their data management solutions.  The StorCenter ix2 and StorCenter Pro ix4-100 deliver dependable shared storage at prices that enable new users to get started with VMware virtualisation.

Additionally, the Iomega and VMware infrastructure combination delivers value to larger organisations looking to deploy virtualisation in branch office environments.  The ease of use and low-cost of Iomega storage unlocks the power of VMware virtualisation for businesses such as retail outlets with modest IT needs and no IT staff.

For detailed information on the StorCenter ix2 and the StorCenter Pro ix4-100, please go to www.iomega.com.au

About EMC

EMC Corporation is the world’s leading developer and provider of information infrastructure technology and solutions that enable organisations of all sizes to transform the way they compete and create value from their information. Information about EMC’s products and services can be found at www.EMC.com.au 

About Iomega
Iomega Corporation, a wholly owned subsidiary of EMC Corporation headquartered in San Diego, is a worldwide leader in innovative storage and network security solutions for small businesses, home offices, consumers and others. The Company has sold more than 400 million digital storage drives and disks since its inception in 1980. Today, Iomega’s product portfolio includes industry leading network attached storage products, external hard drives, multimedia drives, and our award-winning removable storage technology, the REV® Backup Drive. To learn about all of Iomega’s digital storage products and managed services solutions, please go to the Web at www.iomega.com.au  Resellers can visit Iomega at http://www.ioclub.net/

NOTE: This release contains “forward-looking statements” as defined under the Federal Securities Laws.  Actual results could differ materially from those projected in the forward-looking statements as a result of certain risk factors, including but not limited to: (i) adverse changes in general economic or market conditions; (ii) delays or reductions in information technology spending; (iii) our ability to protect our proprietary technology; (iv) risks associated with managing the growth of our business, including risks associated with acquisitions and investments and the challenges and costs of integration, restructuring and achieving anticipated synergies; (v) fluctuations in VMware, Inc.’s operating results and risks associated with trading of VMware stock; (vi) competitive factors, including but not limited to pricing pressures and new product introductions; (vii) the relative and varying rates of product price and component cost declines and the volume and mixture of product and services revenues; (viii) component and product quality and availability; (ix) the transition to new products, the uncertainty of customer acceptance of new product offerings and rapid technological and market change; (x) insufficient, excess or obsolete inventory; (xi) war or acts of terrorism; (xii) the ability to attract and retain highly qualified employees; (xiii) fluctuating currency exchange rates; and (xiv) other one-time events and other important factors disclosed previously and from time to time in EMC’s filings with the U.S. Securities and Exchange Commission.  EMC disclaims any obligation to update any such forward-looking statements after the date of this release.

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Copyright© 2009 Iomega Corporation. All rights reserved. Iomega, REV, and StorCenter are trademarks or registered trademarks of Iomega Corporation in the United States and/or other countries.  EMC, LifeLine, Mozy, RSA and Retrospect are trademarks or registered trademarks of EMC Corporation or its subsidiaries.  VMware is a registered trademark of VMware, Inc.  All other trademarks are the property of their respective holders.