FOSTER CITY, Calif. – January 12, 2011 Perfect World Entertainment Inc., a wholly owned US subsidiary of Perfect World Co., Ltd. (NASDAQ: PWRD), announced today that it has signed a licensing agreement with WindySoft to operate “Rusty Hearts” in North America. “Rusty Hearts” is a visual action MORPG developed by Stairway Games, and WindySoft possesses the global publishing right.
“Rusty Hearts,” with its advanced action features and game-play design, has received great attention of players and publishers from North America and Asia even before its closed beta testing. With this first overseas licensing agreement before its open beta testing in Korea, “Rusty Hearts” has shown its high potential in the global market. “Rusty Hearts” is scheduled to be introduced to North American players by Perfect World Entertainment at the Electronic Entertainment Expo 2011 (“E3 2011”).
“We are very glad to announce this licensing deal with Perfect World Entertainment, one of the most successful publishers based in North America, at the beginning of the New Year,” said Chil Hyun Baek, CEO for WindySoft. “Perfect World Entertainment has the solid know-how of the industry and the North American market, and we will be providing them the best support to successfully launch ‘Rusty Hearts’ to North American players.”
“It’s our great pleasure working with WindySoft on the ‘Rusty Hearts’ title. As ‘Rusty Hearts’ is an action-based MORPG, which differs from our existing game portfolio in genre, we believe it will help us extend our market penetration while also bringing new and unique online gaming experiences to our players,” said Alan Chen, CEO for Perfect World Entertainment Inc. “We will work closely with WindySoft on the localization to provide our North American players another high quality game with excellent service.”
About WindySoft
Since its establishment in 2002, WindySoft Co., Ltd. has retained a high reputation as a specialist in Premium casual (or so-called “mid-core”) online games by demonstrating its great success with “GetAmped” publishing in Korea. The development/publishing of other games such as GA2, Cosmic Break, Katamari Damacy Online, MegaTen Online, Rusty Hearts and HEVA led to the build-up of a no.1 Action gaming portal called “Windyzone.com.” Moreover, titles like Kunio (River City Ransom) Online, Infinity, and Kart N Crazy are already licensed to each partner in Japan, China, Taiwan, Brazil, Europe and other South East Asia territories. With the distinctive KNOW-HOW from managing 13 million customers of “Getamped Online”, WindySoft will keep providing a variety of game business models to its selective partners. While ensuring the stable revenue projection, WINDY VALUE CHAIN will continue to extend its resource efficient business partnerships throughout the world. Lastly, it is WindySoft’s ultimate goal to entertain every single gamer in the world.
About Perfect World Entertainment Inc.
Perfect World Entertainment Inc., a subsidiary of Perfect World Co., Ltd. (NASDAQ: PWRD), publishes free-to-play online games and provides online services in North America. The Company primarily publishes online games based on the Perfect World proprietary game engines and game development platforms. The Company’s releases include “Battle of the Immortals,” “Ether Saga Online,” “Heroes of Three Kingdoms,” “Jade Dynasty,” “Legend of Martial Arts” and “Perfect World International,” a free-to-play MMORPG which is currently played by millions of people worldwide; and a single-player action-RPG “Torchlight.”