Samsung launches MU Series TVs in Australia
A premium viewing experience with advanced Samsung TV technology
Sydney, Australia – May 23, 2017 – Samsung Electronics Australia today has announced the launch of its MU Series, a range of TVs designed to deliver a premium viewing experience and extend a selection of the latest Samsung features to Australian households, including panel size, style, and design.
Featuring advanced Samsung TV technology – strong brightness levels, curved and flat panel designs, Samsung’s One Remote*, as well as a wide portfolio of panel sizes up to 82 inches – the Samsung MU Series has been tailored to meet the needs of a variety of Australian households and viewing habits.
“Samsung strives to deliver the best possible premium TV experience that meets the need of our Australian customers and we are doing this by giving more people access to the latest in Samsung panel innovation, features, and design with the MU Series.” said Carl Rose – Vice President, Consumer Electronics, Samsung Electronics Australia.
“In addition to incredible picture quality, our research tells us 38%[i] of Australians are seeking larger TV screens, with the majority of these people (63%) wanting a screen larger than 55”. That is why we continue to invest in offering a great UHD experience in large formats from 55-inch to 82-inch within the MU Series,” Rose added.
Seamless, Smart, Simple
Offering Samsung’s One Remote Control* and smart TV Smart Hub platform across the entire range, the MU Series delivers a seamless user experience. The One Remote Control enables the user to control all compatible devices – video game consoles, set top boxes, UHD Blu-ray players, and more – without juggling multiple remotes or enduring the unsightly clutter they cause in the lounge room.
Samsung TV Smart Hub continues this clean aesthetic, applying it to the range’s interface, offering a quick and easy-to-navigate way of accessing Netflix, Stan, YouTube and more from one place#.
In addition, a number of MU Series TVs offer Samsung’s latest cable management system, first showcased this year across the ultra-premium QLED range of TVs. The system is designed to help reduce clutter associated with wires from multiple audio visual sources like Blu-ray players, gaming consoles, and set top boxes or stereos.
Beautiful picture quality
The MU series delivers some of Samsung’s latest panel technology with incredible picture quality starting with the MU6100 range, delivering a stunning 4K UHD picture.
Samsung’s Smart Auto-Detection makes set up easy by removing the need to remember which device is plugged into which HDMI port – compatible devices such as video game consoles and pay TV boxes are automatically identified and labeled via the screen’s interface. In addition, Samsung’s Smart View App^ makes it a breeze to control your TV from a compatible smartphone.
Sleek and Stylish Across the Range
The MU Series provides a rich feature set from the MU6100, through to the MU9000, each designed to meet the needs of a variety of Australian households, design tastes, and viewing habits.
Ultra slim design is introduced to the range with the MU6400, creating a stylish centrepiece for the home.
The flat MU7000 takes this effortless style even further via its integrated TV stand cable management system, which is designed to disguise unsightly cable mess inside the panel’s elegant support. The panel also introduces High Dynamic Range (HDR) technology to the MU Series, delivering amazing brightness up to 1,000 nits, perfect for any viewing environment, and a 200Hz motion refresh rate, ensuring a smooth, clear picture.
These features can all be found in Samsung’s beautifully stylish MU8000, which is the curved counterpart to the MU7000, while the flagship MU9000 also includes Samsung’s Ultra Black technology, designed to help reduce screen glare and reflections to help ensures the panel looks stunning at any time of the night or day.
Pricing and Availability
Samsung’s new MU Series will be available through a variety of retail outlets nationally from today. Across the range Samsung delivers premium TVs perfectly suited to a wide range of Australian needs.
Premium UHD TV (Curved)
MU9000 65-inch TV – RRP $4,699
MU9000 55-inch TV – RRP $3,299
- Ultra Black screen technology designed to help reduce screen glare and reflections in bright rooms
- HDR 1000 (up to 1000 nits of brightness)
- 200Hz motion refresh rate
- Cable management system
- Ultra slim design
- Smart Auto-Detection
- Smart View App
- Smart Hub
- One Remote
Premium UHD TV (Curved)
MU8000 65-inch TV – RRP $4,399
MU8000 55-inch TV – RRP $3,099
- HDR 1000 (up to 1000 nits of brightness)
- 200Hz motion refresh rate
- Cable management system
- Ultra slim design
- Smart Auto-Detection
- Smart View App
- Smart Hub
- One Remote
Premium UHD TV (Flat)
MU7000 82-inch TV – RRP $TBC
MU7000 75-inch TV – RRP $7,499
MU7000 65-inch TV – RRP $4,199
MU7000 55-inch TV – RRP $2,899
- HDR 1000 (up to 1000 nits of brightness)
- 200Hz motion refresh rate
- Cable management system
- Ultra slim design
- Smart Auto-Detection
- Smart View App
- Smart Hub
- One Remote
UHD TV (Flat)
MU6400 65-inch TV – RRP $3,549
MU6400 55-inch TV – RRP $2,449
- Ultra slim design
- Smart Auto-Detection
- Smart View App
- Smart Hub
- One Remote
UHD TV (Curved)
MU6300 65-inch TV – RRP $3,399
MU6300 55-inch TV – RRP $2,299
- Smart Auto-Detection
- Smart View App
- Smart Hub
- One Remote
UHD TV (Flat)
MU6100 75-inch TV – RRP $TBC
MU6100 65-inch TV – RRP $3,299
MU6100 55-inch TV – RRP $2,199
MU6100 50-inch TV – RRP $1,899
MU6100 43-inch TV – RRP $1,399
- Smart Auto-Detection
- Smart View App
- Smart Hub
- One Remote
* Compatible with selected devices. Refer to www.samsung.com/au/oneremote for a list of compatible devices.
[i] IFC – Insights From Consumers, March 2017, Lucid, n=1,000
# Wi-Fi network and internet connection required. Data, subscription and other charges may apply. Apps may need to be downloaded.
^App must be downloaded. Data charges may apply.
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