Published on December 3rd, 2024 | by Adrian Gunning
Hisense’s latest flagship, the 110-inch ULED X TV, has officially launched in Australia
Hisense, a leading brand in global consumer electronics and home appliances, has today announced the colossal 110-inch ULED X MiniLED TV, is now available in Australia. As the flagship model of the ULED lineup, the 110UX is the most sophisticated TV in the Hisense suite, priced at AU$24,999.
Debuted at CES 2024®, the cutting-edge masterpiece is designed to redefine the home viewing experience. The powerful TV is equipped with a groundbreaking chipset and Hisense’s proprietary MiniLED X technology, offering unrivalled performance, superior contrast, exceptional brightness, and precise colour accuracy.
“The 110UX marks a pivotal step forward in Hisense’s journey, redefining its TV product line to set new benchmarks in the ultra-premium and large-format display categories. By expanding the ULED and ULED X lineups to include larger screen sizes, Hisense is meeting the growing demand for immersive, big-screen entertainment experiences,” said Chris Kotis, Vice President of Sales and Marketing at Hisense ANZ.
“By integrating a suite of industry leading technology and features, the 110UX redefines the potential of home entertainment by providing a fully immersive, big screen experience without compromising on performance. The all-round promise of the 110UX makes it the perfect choice for Australians seeking a premium entertainment system.”
Class Leading ULED X Technology
With MiniLED X technology, the 110UX utilises an unprecedented 40,000 Full Array Local Dimming Zones to deliver up to 10,000 nits of peak brightness. Equipped with Hisense’s proprietary Dynamic X Display, the 110UX reflects 20% less glare whilst offering a 40% wider viewing angle. This ensures the viewing experience remains crisp and vivid, regardless of external light sources – often synonymous with bright and light-filled Australian living rooms.
In addition to conventional Quantum Dot Colour, advanced colour management technologies are applied to the UX to achieve 25% richer colours when compared to Quantum Dot alone, meaning every detail is rich and vibrant. The combination of brightness, anti-glare display and exquisite colour ensures the ultimate cinematic environment, anytime, day or night.
Cinematic Perfection – The Ultimate Big Screen Xperience
Hisense is committed to constantly pushing the boundaries of innovation when it comes to providing Australians with an unparalleled audio-visual experience. Featuring CineStage X 4.2.2 Surround sound, customers can immerse in movies and shows the way creators envisioned, with cinema quality sound.
Enjoy Cinematic Perfection from the comfort of home with premium features including, Dolby Vision™ IQ, HDR 10+ Adaptive, HDR 10, IMAX® Enhanced Certification and DTS X, which bring the full cinema experience to the comfort of Australian homes.
Unlimited Content Potential at the Click of a Button
The latest iteration of Hisense’s proprietary operating system, VIDAA U8, is featured, ensuring viewers can expect a faster, more customisable navigation experience, meaning finding great content at speed has never been easier. Seamlessly navigate between apps and connected devices, receive recommendations and search thousands of shows across Netflix, YouTube, Prime Video, Disney+, Kayo, Foxtel, Stan iView, Freeview Plus and many more with ultra-fast responsiveness.
For those looking to extend their ultimate viewing experience to an epic, immersive gaming experience, the TV comes equipped with Game Mode Pro. With features including 144Hz, lag and screen tearing are a thing of the past, along with low-latency MEMC technology for ultra-smooth gameplay. Simply plug in a next-gen gaming console to activate the essential features required and follow the on-screen Game Bar which conveniently appears in place of the usual on-screen settings when gaming consoles or PCs are in-use.
Never worry about having spare batteries on hand again with the 110UX’s solar powered, hassle-free remote control. The remote, which was recently recognised with a Red Dot Award for Product Design 2024 and an iF Design Award 2024 for its innovative and eco-friendly charging solution, features a built-in solar panel conveniently placed on the front of the remote, as well as a USB-C charging port, ensuring it’s always powered.
“The 110UX is more than a television—it’s a masterpiece of design and innovation, serving as the ultimate centrepiece for any luxury home entertainment setup. It combines cutting-edge technology with an immersive experience, redefining how we connect with our favourite content,” said Kotis.