Published on October 31st, 2024 | by Adrian Gunning
Hisense Launches PureFlex French Door Refrigerator Range: The Future of Home Convenience
Hisense Australia, a global leader in consumer electronics and home appliances, has today unveiled its latest innovation in kitchen technology, with the introduction of three new PureFlex French Door Refrigerators. Designed with the modern Australian household in mind, the PureFlex range combines style, functionality, and cutting-edge features to transform how families store and preserve their food, redefining everyday living in homes across the nation.
“Leading the way in innovative refrigeration means more than just keeping things cool—it’s about blending advanced technology with the modern needs of our customers,” said Chris Kotis, Vice President of Sales and Marketing at Hisense Australia.
“With its modern, flat door styling designed to suit any kitchen, combined with its innovative and tech-forward features and flexible storage options, The PureFlex range embodies modern convenience, making it an ideal choice for Australian households.”
Every detail of the PureFlex French Door range is crafted to enhance th e daily lives of Australian families, seamlessly merging innovation and practicality to meet the needs of Australian households.
Style and Convenience for the Modern Australian Household
The centrepiece of the range-topping PureFlex French Door 640L (HRCD640TBW) is its stylish and convenient on-door water dispenser with a non-plumbed water tank, giving the convenience of ice-cold water at any moment of the day, for all kinds of kitchens.
Meanwhile, the dual auto ice maker allows consumers to enjoy both cubed and smaller nugget ice, all of which are sterilised with an advanced UV water treatment technology, so families can enjoy exceptionally fresh and clean water and ice on-demand.
Available in Stainless Steel and Dark Stainless Steel, the various colourways ensure seamless integration into the modern Australian kitchen.
Energy Efficiency Meets Eco-Friendly Design
The PureFlex range combines Hisense’s industry leading, cutting-edge technology with eco-friendly design, making it the smart choice for modern households. With an impressive 4.5-star energy rating, the PureFlex refrigerator ranks among the most efficient models of their class on the market, helping Australian families reduce energy costs and positively lessen environmental impact.
Maximise Space with Flexible Storage Solutions
The PureFlex range also offers an impressive 640 litres of capacity, providing households with ample space to store all their groceries and essentials. Adjustable half-width cantilever shelving and sliding shelves provide the flexibility to store groceries without the need for constant rearranging, making daily meal preparation more efficient and hassle-free.
Fresher Food for Longer with Tailored Food Preservation Features
The innovative My Fresh Choice and Cool Fresh Box features, which allows families to customise the temperature of specific compartments to suit their needs, complements the raft of convenient features available in the new offering. Whether preserving delicate produce or storing fresh items at optimal temperatures, the fridge’s adaptability ensures food stays fresh and accessible.
With such a combination of generous space and tailored storage options, the PureFlex French Door 640L refrigerator range truly redefines convenience in the modern kitchen, making an ideal addition to Australian households.