Published on April 9th, 2024 | by Adrian Gunning
Hisense Australia announces pricing and availability for the brighter and expansive, Mini-LED powered 2024 TV line up
Building on momentum from CES 2024®, Hisense Australia has today revealed its all-new 2024 TV range will hit retail shelves from this month, in sizes ranging from 32-inches all the way up to 110-inches. Once again, Hisense, a leader in consumer electronics and home appliances, has raised the benchmark of TV innovation, continuing to redefine the future of home entertainment with its latest TV line-up.
Gideon Lui, Head of Marketing, Hisense ANZ says, “Our 2024 TV range is a true testament to the ongoing research and development into the technology that truly sets our adaptive home entertainment offering apart. We are incredibly proud to announce our new 2024 TV range as the best-performing and most premium fit for the modern Australian home.”
Raising the ULED benchmark once more
The release of Hisense’s most innovative range of TVs to date – including its ULED range comprising of the flagship UX as well as the U8 and U7 Series – will see the brand level up what defines its ULED experience for customers in 2024.
With Hisense’s leading three models now controlled with an all-new solar remote for 2024, customers will also delight at the inclusion of QLED Quantum Dot, Dolby Vision IQ and 144Hz as standard for the ULED range. The addition of IMAX Enhanced Certification to this collection – previously only available for the U8 Series and above – will ensure visuals from content on apps are spectacular.
Delivering on growing customer demand for products that bring value through quality, longevity and convenience, Hisense’s full 2024 ULED TV range features Mini-LED technology, with class-leading Mini-LED X technology to star in its flagship model (65UXAU, 75UXAU, 85UXAU). A 110-inch model (110UXAU) will also release later this year.
The flagship Mini-LED UXAU TVs are the only range in Australia to feature technology that delivers an unparalleled level of image detail, clarity, and depth. For the tech-spec inclined, this is thanks to 20,000 backlights delivering an impressive 2,500+ nits of brightness with 5,000+ dimming zones – taking brightness to the next level.
Equipped with Hisense’s Dynamic X Display, the flagship model’s screen is capable of five times less reflection and offers over 1 billion unique colours to deliver a truly breathtaking picture. This is further enhanced by HDR10+ and Dolby Vision IQ, as well as IMAX Enhanced certification. In other words, premium technology works together to deliver a fantastic at-home visual experience that’s as close as you can get to being at the cinema.
Think Mini-LED, Think Hisense
Advancements in Mini-LED technology has been a signature focus of this year’s range, boasting exceptional brightness and clarity thanks to the sheer number of backlights and dimming zones. In the 2024 range, Hisense has a range of its Mini-LED options available, including Mini-LED X technology as featured in the flagship UXAU models.
The popular U8NAU, available in sizes ranging from 65-inch to 85-inches from May, boasts a new, streamlined aesthetic for 2024, with the model’s audio capabilities located towards the rear of the unit, utilising up-firing speakers and a built-in subwoofer for an immersive audio experience.
Digging a little deeper, the technologies underpinning the U8NAU have significantly evolved too. Now boasting 1,000+ dimming zones and up to 3,000 nits of brightness – formerly 500+ and 1,300 respectively in 2023 – customers will benefit from an impressive uplift in contrast, clarity, and control from the U8 Series.
Closing out the premium ULED range, the U7 Series, available from April, will continue to be offered in screen sizes from 55-inches, up to an impressive 100-inches. Iterating on the outgoing model, Hisense has tripled the new U7 Series’ number of dimming zones, with the 300+ built into the U7NAU bringing enhanced levels of contrast overall.
Giving Australians more options to Go Bigger
Following the continued demand for large screen TVs, Hisense has its U6NAU available, packed with premium features like Mini-LED, across two size options (55-inch to 85-inch) to reach a wider audience. Combined with Hisense’s wider range of UHD TVs, the breadth of choice further delivers on the brand’s commitment to offer premium home entertainment options at a competitive price point.
In line with this growing popularity, Hisense has introduced a new, 100-inch model, the 100Q7NAU, which features 144hz QLED quantum-dot and full array backlit screen. A perfect option for price conscious buyers seeking a super-sized big screen with outstanding image quality. As highlighted, a flagship and range-topping 110-inch UXAU will also be introduced for those who want the most premium TV viewing experience Hisense has to offer at a ground-breaking size.
Equally, following demand from customers with smaller living spaces, a 65-inch model is also being introduced. Both UX options will again be available to customers in 2024, with the all-new 65-inch size option available from May.
Charge up: Solar remote puts ULED at your fingertips
Alongside advancements in picture quality, precision, and brightness, Hisense has introduced a brand new solar remote, compatible with its wider ULED TV and soundbar range. Conveniently located on the front of the premium, user-centric remote design allows the solar panel to harness ambient light in the remote’s natural resting position to ensure a continuous charge for uninterrupted functionality.
The remote also incorporates USB-C charging, offering a versatile and convenient alternative power source. Customers can say goodbye to battery replacements and embrace a greener, hassle-free way of managing entertainment systems – a decision made with the eco-conscious customer in mind.
Exceptional content and immersive gaming with VIDAA U7
From an interface perspective, the operating system of all Hisense TVs has been streamlined for 2024, with Hisense’s proprietary operating system, VIDAA U7, featured across the full TV range, including UHD and ULED product. On top of your favourite streaming apps and newly launched free internet TV channels, VIDAA TV will grant access to thousands of hours of local and international content completely free of charge. With ultra-fast responsiveness during operation and TÜV Rheinland Certified privacy protection, VIDAA U7 is the ultimate platform for a seamless viewing experience.
For gaming enthusiasts, Hisense’s Game Mode Pro will feature across the U7 Series (U7NAU) and above, ensuringit’s as simple as plugging in a next-gen gaming console to activate the essential features needed for the ultimate gaming experience. Better yet, the new Hisense Game Bar conveniently pops up in place of the usual on-screen settings when gaming consoles or PCs are in-use, allowing gamers to see, at-a-glance, which features are active and even track the current frames per second (FPS).
“We are committed to consistently innovating in the home entertainment category, always looking to level up to meet and exceed customer expectations. It makes sense to invest in technology that fits seamlessly into the lives of our customers and their needs, be that, colour-control, connectivity or anti-glare capabilities. Year on year, we continue to delight with the quality and breadth of our range – with the aim of setting a new benchmark for immersive entertainment and delivering premium TVs for every Australian home,” Lui concluded.
The 2024 TV range will feature the UXAU, U8NAU, U7NAU and U6NAU, as well as the Q7NAU, Q6NAU and A4NAU. Further information on Hisense’s full 2024 TV range, including pricing and availability, is outlined below. The Hisense range will be available from all major Australian retailers.