Apple Fitness!
Featuring Water Resistance 50 Metres, GPS, Two-Times-Brighter Display, Dual-Core Processor & watchOS 3
SAN FRANCISCO — 7 September, 2016 — Today, Apple® introduced Apple Watch® Series 2, the next generation of the world’s most popular smartwatch. Apple Watch Series 2 is packed with incredible fitness and health capabilities including a water resistance 50 metre rating for swimming,* and built-in GPS so users can now run without an iPhone®. Apple Watch Series 2 also features a dramatically brighter display and a powerful dual-core processor. Combined with the performance enhancements of watchOS® 3, Apple Watch Series 2 makes it even easier to access third-party apps, receive and respond to notifications and conveniently use Apple Pay®. Apple Watch Series 2 will be available in more than 25 countries beginning Friday, 16 September.
“We’re thrilled with the response to Apple Watch and how it’s changed people’s lives. We are committed to fitness and health and think our customers will love the new capabilities of Apple Watch Series 2,” said Jeff Williams, Apple’s chief operating officer. “With a powerful new dual-core processor, water resistance 50 metres and built-in GPS, Apple Watch Series 2 is packed with features to help our customers live a healthy life.”
Fitness & Health
Apple Watch Series 2 is rated water resistant 50 metres for swimming, surfing or just playing in the pool. For swimmers, Apple developed all-new algorithms after hundreds of hours of research for two new workout options, pool and open water. Apple Watch Series 2 can count laps, track average lap pace and auto-detect stroke type to accurately measure active calorie burn.
With built-in GPS, Apple Watch Series 2 records precise distance, pace and speed for outdoor workouts such as walking, running or cycling, without needing to take an iPhone. Users can begin an outdoor workout immediately as Apple Watch Series 2 uses Wi-Fi, GPS and locally stored satellite data to quickly identify their location. On completion of an outdoor workout, view a route map that shows variations in speed in the Activity app on iPhone. Whether running, going for a swim or walking between meetings, the Activity app on Apple Watch Series 2 counts all daily activity towards the Stand, Move and Exercise rings.
Advanced Technology
Apple pioneered the custom designed System in Package (SiP) for Apple Watch, and continues to develop this breakthrough technology with the second generation S2 chip. With a dual-core processor, the S2 chip takes performance to a new level, making Apple Watch up to 50 percent faster. In addition, a new GPU has been added, which delivers up to two-times-greater graphics performance. Apple Watch Series 2 also features a dramatically brighter display — at 1,000 nits, it’s more than two times brighter— making this the brightest display Apple has ever shipped, so it’s even easier to see important information at a glance when outside on a sunny day.
watchOS 3
watchOS 3 features significantly improved performance that makes it even simpler to launch favourite apps instantly, either from the watch face or with the new Dock, which displays the latest information already updated in the background. New fitness and health capabilities include the breakthrough Breathe app, designed to encourage users to take a moment in their day to do deep breathing exercises for relaxation and stress reduction. The Activity app now includes the ability to share, compare and compete, keeping friends and family motivated. There is also a customised experience for wheelchair users to close their Activity rings, in addition to dedicated workouts.
Apple Watch is even more personal with new watch faces including Minnie Mouse, Activity and Numerals. Simply swipe edge-to-edge to swap out a new watch face and with the new Face Gallery in the Apple Watch app on iPhone, it’s even easier to customise watch faces and discover third-party apps.
Apple Watch Lineup
Apple Watch Series 2 is available with all the new fitness and health capabilities in lightweight aluminium or stainless steel cases, paired with a wide variety of gorgeous new band colours.
Apple Watch Series 1 is available in lightweight aluminium and combines the new powerful dual-core processor and GPU with all the incredible features of the original Apple Watch, making it up to 50 percent faster and available to even more customers, starting at just RRP A$399 inc. GST.
Apple Watch Edition™ now comes in a beautiful ceramic, that embodies craftsmanship with a lustrous white case and all the incredible features of Apple Watch Series 2. Ceramic is one of the hardest materials in the world — more than four times harder than stainless steel — with a beautiful, white, pearl-like finish, making Apple Watch Edition extremely scratch-resistant.
Pricing & Availability
• Apple Watch is available in two different case sizes, 38 mm and 42 mm. Apple Watch Series 1 will be available in gold, rose gold, silver or space grey aluminium cases paired with a Sport Band and starts at just RRP A$399 inc. GST; Apple Watch Series 2 will be available in gold, rose gold, silver or space grey aluminium, or silver or space black stainless steel cases paired with a wide variety of bands starting at RRP A$529 inc. GST; and the new ceramic Apple Watch Edition starts at RRP A$1,799 inc. GST from Apple.com, Apple Stores and select Apple Authorised Resellers. For local availability, visit locate.apple.com. Apple Watch Nike+ starts at RRP A$529 inc. GST and Apple Watch Hermès starts at RRP A$1,779 inc. GST.
• All-new Apple Watch Band Kits in gorgeous new colours are available, beginning today.
• Customers will be able to order Apple Watch Series 1, Apple Watch Series 2 and Apple Watch Edition beginning Friday, 9 September, with availability beginning Friday, 16 September, in Australia, Austria, Belgium, Canada, China, Denmark, Finland, France, Germany, Hong Kong, Ireland, Italy, Japan, Luxembourg, Netherlands, New Zealand, Norway, Portugal, Puerto Rico, Singapore, Spain, Sweden, Switzerland, Taiwan, UAE, the UK and the US.
• Apple Watch Nike+ will be available to order on Apple.com beginning Friday, 9 September, with availability in late October, in Australia, Austria, Belgium, Canada, China, Costa Rica, Denmark, Finland, France, Germany, Hong Kong, India, Ireland, Israel, Italy, Japan, Luxembourg, Mexico, Netherlands, New Zealand, Norway, Poland, Portugal, Puerto Rico, Singapore, Spain, Sweden, Switzerland, Taiwan, UAE, the UK and the US.
• Apple Watch Hermès will be available beginning Friday, 23 September in Australia, Belgium, Canada, China, France, Germany, Hong Kong, Italy, Japan, Macau, Russia, Singapore, Spain, Switzerland, Taiwan, UAE, the UK and the US.
• Apple Watch Series 2 requires iPhone 5 or later running iOS 10 or later. watchOS 3 and iOS 10 will be available beginning Wednesday, 14 September as a free software update. Some features are not available in all regions or all languages.
• Every customer who buys Apple Watch from Apple will be offered free Personal Setup, in-store or online,** to help set up and personalise their new Apple Watch with calendars, notifications, apps and more.
• Anyone who wants to learn more about Apple Watch or watchOS 3 can register for the free workshops offered at every Apple Store®.
*Apple Watch Series 2 has a water resistance rating of 50 metres under ISO standard 22810:2010. This means that it may be used for shallow-water activities like swimming in a pool or ocean. However, Apple Watch Series 2 should not be used for scuba diving, waterskiing or other activities involving high-velocity water or submersion below shallow depth. Stainless steel and leather bands are not water resistant.
**In most countries.
Apple revolutionised personal technology with the introduction of the Macintosh in 1984. Today, Apple leads the world in innovation with iPhone, iPad, Mac, Apple Watch and Apple TV. Apple’s four software platforms — iOS, macOS, watchOS and tvOS — provide seamless experiences across all Apple devices and empower people with breakthrough services including the App Store, Apple Music, Apple Pay and iCloud. Apple’s 100,000 employees are dedicated to making the best products on earth, and to leaving the world better than we found it.
Apple & Nike Launch the Perfect Running Partner, Apple Watch Nike+
Featuring Apple Watch Series 2 & Exclusive Nike Sport Bands, This is the Easiest Way to Run
SAN FRANCISCO and BEAVERTON, Oregon — 7 September, 2016 — Today, Apple® and Nike introduced Apple Watch® Nike+, the latest result of a long-standing partnership. Apple Watch Nike+ is the ultimate tool for anyone who runs, pairing exclusive Nike Sport Bands with Apple Watch Series 2, which features GPS, a two-times-brighter display, water resistance 50 metres,* a powerful dual-core processor and watchOS® 3. Apple Watch Nike+ also includes exclusive Siri® commands and iconic Nike watch faces along with deep integration with the new Nike+ Run Club app for unrivalled motivation to go for a run, coaching plans that adapt to your unique schedule and progress, and guidance from the world’s best coaches and athletes. Apple Watch Nike+ is the ultimate companion for those with a passion for running, whether they’re emerging runners or marathon veterans.
“Apple Watch is the ultimate device for a healthy life and we wanted to push it further to create the best smartwatch in the world for runners and athletes,” said Jeff Williams, Apple’s chief operating officer. “Apple Watch Nike+ takes performance tracking to a whole new level and we can’t wait to bring it to the world’s largest community of runners.”
“We know runners – and we know many are looking for a device that gives them an easy, fun way to start running,” said Trevor Edwards, president of the Nike Brand. “The market is full of complex, hard-to-read devices that focus on your data. This focuses on your life. It’s a powerful device with a simple solution – your perfect running partner.”
Features
Apple Watch Nike+, like all Apple Watch Series 2 models, features built-in GPS to track pace, distance and route, so users can run without an iPhone®. With the brightest display Apple has ever made, metrics are easy to read, no matter the sun’s glare, and if users decide to take a post-run dip in the pool, Apple Watch Nike+ is water resistant 50 metres, for swimming.
The Nike Sport band is crafted from the same strong, flexible fluoroelastomer as the original Apple Watch Sport™ Band, but now it’s perforated for even better ventilation and sweat management. The lightweight band is available in four vibrant, two-tone colour combinations that are unique to the collection. Apple Watch Nike+ features two exclusive watch faces inspired by Nike’s iconic style that can be easily personalised with useful apps like Activity Rings, Heart Rate, Stopwatch and Weather, helping runners stay informed at a glance.
Nike+ Run Club
Apple Watch Nike+ takes advantage of the unique capabilities of Apple Watch Series 2 and the Nike+ Run Club app to be the perfect running partner on your wrist. The app experience is seamlessly built into Apple Watch Nike+ and easily accessed right from the watch face, so users can get going with a quick tap. The Nike+ Run Club app offers daily motivation through smart run reminders, challenges from friends and even alerts informing when the weather is right to get outside. Training data, including pace, distance and heart rate are available at a glance, and through shared run summaries, the app promotes friendly competition, even allowing users to send fist bumps to each other right from the wrist.
Pricing & Availability
• Apple Watch Nike+ will be available in two different aluminium case sizes, 38 mm and 42 mm and pairs with four exclusive Nike Sport Band colour combinations including Black/Volt, Black/Cool Grey, Flat Silver/White and Flat Silver/Volt.
• Apple Watch Nike+ will be available in 38 mm at RRP A$529 inc. GST and in 42mm at RRP A$579 inc. GST from Apple.com, Nike.com, Apple Stores, select Nike retail stores and select Apple Authorised Resellers.
• Apple Watch Nike+ will be available to order on Apple.com beginning Friday, 9 September, with availability in late October, in Australia, Austria, Belgium, Canada, China, Costa Rica, Denmark, Finland, France, Germany, Hong Kong, India, Ireland, Israel, Italy, Japan, Luxembourg, Mexico, Netherlands, New Zealand, Norway, Poland, Portugal, Puerto Rico, Singapore, Spain, Sweden, Switzerland, Taiwan, UAE, the UK and the US.
• Nike Sport Bands are available exclusively with Apple Watch Nike+ models and not sold separately.
• Apple Watch Series 2 requires iPhone 5 or later running iOS 10 or later. watchOS 3 and iOS 10 will be available beginning Wednesday, 14 September as a free software update. Some features are not available in all regions or all languages.
• Every customer who buys Apple Watch Nike+ from Apple will be offered free Personal Setup, in-store or online,** to help set up and personalise their new Apple Watch with calendars, notifications, apps and more.
• Anyone who wants to learn more about Apple Watch Nike+ or watchOS 3 can register for the free workshops offered at every Apple Store®.
*Apple Watch Series 2 has a water resistance rating of 50 metres under ISO standard 22810:2010. This means that it may be used for shallow-water activities like swimming in a pool or ocean. However, Apple Watch Series 2 should not be used for scuba diving, waterskiing or other activities involving high-velocity water or submersion below shallow depth. Stainless steel and leather bands are not water resistant.
**In most countries.
NIKE, Inc., based near Beaverton, Oregon, is the world’s leading designer, marketer and distributor of authentic athletic footwear, apparel, equipment and accessories for a wide variety of sports and fitness activities. Wholly owned NIKE, Inc. subsidiaries include Converse Inc., which designs, markets and distributes athletic lifestyle footwear, apparel and accessories; and Hurley International LLC, which designs, markets and distributes surf and youth lifestyle footwear, apparel and accessories. For more information, Nike’s earnings releases and other financial information are available at http://investors.nike.com. Individuals can also visit http://news.nike.com/ and follow @Nike.
Apple revolutionised personal technology with the introduction of the Macintosh in 1984. Today, Apple leads the world in innovation with iPhone, iPad, Mac, Apple Watch and Apple TV. Apple’s four software platforms — iOS, macOS, watchOS and tvOS — provide seamless experiences across all Apple devices and empower people with breakthrough services including the App Store, Apple Music, Apple Pay and iCloud. Apple’s 100,000 employees are dedicated to making the best products on earth, and to leaving the world better than we found it.
Apple Watch Hermès Introduces New Styles & Colours
The Evolution of a Partnership Built on Parallel Thinking
SAN FRANCISCO AND PARIS — 7 September, 2016 — Today, Apple® and Hermès introduced new Apple Watch® Hermès styles and an expanded assortment of bands that incorporate Hermès’ signature palette alongside a series of bold new colours. With a design process driven entirely by a shared ambition for ultimate beauty and utility, the collection pairs Apple Watch Series 2 with finely handcrafted leather bands in distinctive styles from Hermès, and features exclusive watch face designs inspired by the iconic Clipper, Cape Cod and Espace Hermès models. Apple Watch Hermès is the ultimate tool for modern living, a product of elegant, artful simplicity and functionality.
“Ours is a partnership born of parallel thinking and mutual regard — we share similar preoccupations, ever evolving and refining our design,” said Jonathan Ive, Apple’s chief design officer.
“We are united by the same vision, the uncompromising pursuit of excellence and authenticity, and the creation of objects that remain as relevant and functional as they are beautiful. This is a new step of our attelage,” said Pierre-Alexis Dumas, Hermès’ executive vice president, in charge of artistic direction.
Design
The expanded Apple Watch Hermès collection includes a new style — the Double Buckle Cuff in Swift and Epsom calfskin leathers, inspired by an archetypal Hermès sandal design by Pierre Hardy, creative director of Hermès shoes and jewellery, elegantly framing the wrist in new colours including Rose Jaipur, Étoupe and Bleu Agate. The new Single Tour Deployment Buckle band is a reimagined take on a classic form, pairing the elemental simplicity of Hermès Barenia calfskin leather with the modernity of an Hermès hidden deployment buckle, which opens with a click of two side buttons. The classic Double Tour and Single Tour styles continue for fall in refreshed colours including Anemone.
New Apple Watch Hermès models pair with Apple Watch Series 2, which features GPS, water resistance 50 metres,* a two-times-brighter display, a powerful dual-core processor and watchOS® 3, and include an exclusive Hermès Sport Band in signature orange. The water resistant Sport Band is light and flexible for ultimate comfort and durability when working out, and is uniquely etched with ‘Apple Watch Hermès.’
Pricing & Availability
• Apple Watch Hermès is available in two different case sizes, 38 mm and 42 mm. The 38 mm Single Tour is RRP A$1,779 inc. GST; 42 mm Single Tour is RRP A$1,859 inc. GST; 38 mm Double Tour is RRP A$2,029 inc. GST; 42 mm Single Tour Deployment Buckle is RRP A$2,189 inc. GST; and 38 mm Double Buckle Cuff is RRP A$2,349 inc. GST from select Apple Stores and Apple.com.
• Apple Watch Hermès will be available beginning Friday, 23 September in Australia, Belgium, Canada, China, France, Germany, Hong Kong, Italy, Japan, Macau, Russia, Singapore, Spain, Switzerland, Taiwan, UAE, the UK and the US.
• Apple Watch Hermès Bands are sold separately and are available beginning Friday, 16 September. The Single Tour Band is RRP A$499 inc. GST, Double Tour is RRP A$749 inc. GST and Double Buckle Cuff is RRP A$1,069 inc. GST.
• Apple Watch Series 2 requires iPhone 5 or later running iOS 10 or later. watchOS 3 and iOS 10 will be available beginning Wednesday, 14 September as a free software update. Some features are not available in all regions or all languages.
• Every customer who buys Apple Watch Hermès will be offered free Personal Setup, in-store or online,** to help set up and personalise their new Apple Watch with calendars, notifications, apps and more.
*Apple Watch Series 2 has a water resistance rating of 50 metres under ISO standard 22810:2010. This means that it may be used for shallow-water activities like swimming in a pool or ocean. However, Apple Watch Series 2 should not be used for scuba diving, waterskiing or other activities involving high-velocity water or submersion below shallow depth. Stainless steel and leather bands are not water resistant.
**In most countries.
The constant requirement for the finest quality has always been the quest of Hermès. Since its establishment in 1837, six generations of enterprising and passionate artisans have contributed to spreading its values: a savoir-faire built on the application of highly precise and skilled crafts to the finest materials, the love for beautiful objects created to last over time and the spirit of constant innovation. A family owned company, Hermès is managed by Chief Executive Officer, Axel Dumas, a member of the sixth generation of the Hermès family.
Apple revolutionised personal technology with the introduction of the Macintosh in 1984. Today, Apple leads the world in innovation with iPhone, iPad, Mac, Apple Watch and Apple TV. Apple’s four software platforms — iOS, macOS, watchOS and tvOS — provide seamless experiences across all Apple devices and empower people with breakthrough services including the App Store, Apple Music, Apple Pay and iCloud. Apple’s 100,000 employees are dedicated to making the best products on earth, and to leaving the world better than we found it.
Related Posts
HomePod arrives 9 February, available to order this Saturday →
tech21 announces new protection for Apple iPhone at CES 2018 →
Cygnett PowerBase Wireless Desk Charger Hardware Review →
