Apple Announces Record iPhone 6s & iPhone 6s Plus Sales
iPhone Available in 40 Additional Countries Beginning Friday, 9 October
CUPERTINO, California — 28 September, 2015 — Apple® today announced it has sold more than 13 million new iPhone® 6s and iPhone 6s Plus models, a new record, just three days after launch. iPhone 6s and iPhone 6s Plus will be available in more than 40 additional countries beginning 9 October including Italy, Mexico, Russia, Spain and Taiwan. The new iPhones will be available in over 130 countries by the end of the year.
“Sales for iPhone 6s and iPhone 6s Plus have been phenomenal, blowing past any previous first weekend sales results in Apple’s history,” said Tim Cook, Apple’s CEO. “Customers’ feedback is incredible and they are loving 3D Touch and Live Photos, and we can’t wait to bring iPhone 6s and iPhone 6s Plus to customers in even more countries on 9 October.”
iPhone 6s and iPhone 6s Plus bring a powerful new dimension to iPhone’s revolutionary Multi-Touch™ interface with 3D Touch, which senses how deeply you press the display, letting you do essential things more quickly and simply. The new iPhones introduce Live Photos, which bring still images to life, transforming instants frozen in time into unforgettable living memories. Live Photos, 3D Touch, 12-megapixel iSight® camera, 5-megapixel FaceTime® HD camera with Retina® Flash and more are powered by the Apple-designed A9 chip, the most advanced chip ever in a smartphone, delivering faster performance and great battery life. iPhone 6s and iPhone 6s Plus are designed with the strongest glass on any smartphone and 7000 series aluminium, the same alloy used in the aerospace industry, in gorgeous metallic finishes that now include rose gold.
iOS 9, the world’s most advanced mobile operating system, brings more intelligence to iPhone with proactive assistance, powerful search and improved Siri features, all while protecting users’ privacy. Built-in apps become more powerful with a redesigned Notes app and detailed transit information in Maps*. The foundation of iOS is even stronger with software updates that require less space to install and advanced security features to further protect your devices.
Customers are encouraged to check the Apple Store® app or Apple.com/au to receive updates on availability and estimated delivery dates. Every customer who buys an iPhone 6s or iPhone 6s Plus at an Apple Retail Store will be offered free Personal Setup service, helping them customise their iPhone by setting up email, showing them new apps from the App Store℠ and more, so they’ll be up and running with their new iPhone before they leave the store. Customers can also learn more about iOS 9 and their new device through free workshops at all Apple retail stores worldwide. In Australia, the new iPhones are also available through Telstra, Optus, Vodafone and additional carriers, and select Apple Authorised Resellers.
iPhone 6s and iPhone 6s Plus will roll out worldwide to more than 40 additional countries and territories beginning 9 October including Andorra, Austria, Belgium, Bosnia, Bulgaria, Croatia, Czech Republic, Denmark, Estonia, Finland, Greece, Greenland, Hungary, Iceland, Ireland, Isle of Man, Italy, Latvia, Liechtenstein, Lithuania, Luxembourg, Maldives, Mexico, Monaco, Netherlands, Norway, Poland, Portugal, Romania, Russia, Slovakia, Slovenia, Spain, Sweden, Switzerland and Taiwan. On 10 October, countries include Bahrain, Jordan, Kuwait, Qatar, Saudi Arabia and United Arab Emirates. iPhone 6s and iPhone 6s Plus will be available in India, Malaysia and Turkey on Friday, 16 October and in over 130 countries by the end of the year.
Sales completed by Saturday, 26 September will be included in Apple’s 2015 fourth fiscal quarter results, and sales completed on Sunday, 27 September will be included in Apple’s 2016 first fiscal quarter results.
Pricing & Availability
• iPhone 6s and iPhone 6s Plus will be available in gold, silver, space grey and the new rose gold metallic finishes for a recommended retail price of A$1,079 inc. GST for the 16GB model, A$1,229 inc. GST for the 64GB model and A$1,379 inc. GST for the 128GB model, from Apple’s retail stores in Australia; Apple.com/au; selected carriers and selected Apple Authorised Resellers. iPhone 6s Plus will be available in gold, silver, space grey and the new rose gold metallic finishes for a recommended retail price of A$1,229 inc. GST for the 16GB model, A$1,379 inc. GST for the 64GB model and A$1,529 inc. GST for the 128GB model from Apple’s retail stores in Australia; Apple.com/au; selected carriers and selected Apple Authorised Resellers.
• Apple-designed accessories including leather and silicone cases in a range of colours and Lightning Docks in colour-matched metallic finishes are also available.
• Customers can visit Apple.com/au to reserve their iPhone for pick-up at their local Apple Store, based on availability. Most Apple stores also have iPhone available for walk-in customers each day.
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