iPad Pro, in 10.5-inch & 12.9-inch Models, Introduces the World’s Most Advanced Display & Breakthrough Performance
SAN JOSE, California — 6 June 2017 — Apple® today introduced an all-new 10.5-inch iPad Pro® and a new 12.9-inch iPad Pro, featuring the world’s most advanced display with ProMotion™ technology and incredible performance with the new A10X Fusion chip. The new 10.5-inch model reduces the borders by nearly 40 percent to fit into an incredibly compact package that still weighs less than 500 grams. Combined with powerful new iPad® features in iOS 11 coming this spring, like the all-new Files app, customisable Dock, improved multitasking and deeper integration of Apple Pencil®, iPad Pro gives users the ability to be even more productive and creative.
“These are by far the most powerful iPads we’ve ever created with our most advanced displays featuring ProMotion, the powerful new A10X Fusion chip and the advanced camera system of iPhone 7,” said Greg Joswiak, Apple’s vice president of Product Marketing. “Together with iOS 11 these new iPad Pro models will radically change what users can do with iPad.”
Our Most Advanced Display Featuring ProMotion
The stunning, redesigned Retina® display in iPad Pro features ProMotion, a new technology that delivers refresh rates of up to 120Hz for fluid scrolling, greater responsiveness and smoother motion content. With ProMotion, Apple Pencil is even more responsive with an industry-best, 20-millisecond latency for even more fluid and natural drawing. ProMotion technology also improves display quality and reduces power consumption by automatically adjusting the display refresh rate to match the movement of the content.
The advanced Retina display is Apple’s brightest iPad display yet and features antireflective coating, making content easier to see indoors and out. True Tone® display dynamically adjusts the white balance of the display to match the light around you for a more natural and accurate viewing experience. A wide colour gamut enables iPad Pro to deliver digital cinema-standard colours.
Groundbreaking Performance Powered by A10X Fusion Chip
iPad Pro delivers groundbreaking performance, connectivity and versatility to tackle the most demanding tasks. The powerful new 64-bit A10X Fusion chip provides performance that is faster than most PC laptops shipping today, so tackling complex tasks like editing photos and 4K video, rendering 3D images or playing games feels effortless. A six-core CPU and 12-core GPU deliver up to 30 per cent faster CPU performance and 40 per cent faster graphics performance than the industry-leading A9X chip, while delivering all-day battery life.1
iPad Pro is the perfect device to shoot, edit and share pro-quality photos and videos. It features the same advanced front- and back-facing cameras as iPhone® 7, including a 12-megapixel camera with optical image stabilisation, along with a 7-megapixel FaceTime® HD camera. iPad Pro also features a four-speaker audio system, providing powerful, clear and rich stereo sound in any orientation. An embedded Apple SIM2 and support for 802.11ac Wi-Fi and LTE Advanced3 make it easier to stay connected when traveling in more than 180 countries and regions.
Touch ID® on iPad Pro is more responsive and gives users a simple and secure way to unlock iPad, keep personal information private within apps and approve purchases from the App Store®, iTunes Store® and iBooks Store℠. With Apple Pay® on iPad, paying for physical goods and services within apps or on websites in Safari® has never been easier. 4
iOS 11 Introduces Powerful iPad Features
iOS 11, coming this spring, introduces powerful new features for iPad, including:
— a new customisable Dock that provides quick access to frequently used apps and documents from any screen;
— improved multitasking, including a redesigned app switcher that brings Spaces® to iOS, making it easier to move between apps or pairs of active apps, used in Split View and now Slide Over;
— the new Files app that keeps everything in one place, whether files are stored locally, in iCloud Drive® or across other providers like Box, Dropbox and more;
— Multi-Touch™ Drag and Drop, which is available across the system to move text, photos and files from one app to another, anywhere on the screen;
— a new document scanner in Notes, which lets users easily scan single or multi-page documents, removes shadows and uses powerful image filters to enhance readability; and
— deeper integration with Apple Pencil, with support for inline drawing to write along text in Notes and Mail, Instant Markup to easily sign documents, annotate PDFs or draw on screenshots, and a new Instant Notes feature, which opens Notes from the Lock Screen by simply tapping Apple Pencil on the display. New searchable handwriting makes it easy to search for handwritten text or characters.
Apple Pencil & Smart Keyboard
Apple Pencil and Smart Keyboard™, available for purchase separately, bring breakthrough levels of precision and utility to iPad Pro. Advanced sensors in Apple Pencil measure both pressure and tilt for natural drawing, annotating and note-taking. A new full-sized Smart Keyboard has been custom designed for the 10.5-inch iPad Pro, offering a thin yet durable keyboard that never needs to be charged or paired over Bluetooth and is easily foldable into a protective Smart Cover®.
Pricing & Availability
• The 10.5-inch iPad Pro comes in silver, space grey, gold and rose gold starting at Recommended Retail Price (RRP) A$979 inc. GST for the 64GB with Wi-Fi model and starting at RRP A$1179 inc. GST for the 64GB Wi-Fi + Cellular model. The 12.9-inch iPad Pro is available in silver, space grey and gold starting at RRP A$1199 inc. GST for the 64GB Wi-Fi model and starting at RRP A$1399 inc. GST for the 64GB Wi-Fi + Cellular model. For more information, visit apple.com/au/ipad.
• The new iPad Pro models are available to order beginning today from apple.com/au and will start delivering to customers next week. Both models will also be available next week in Apple Stores, through select carriers and Apple Authorised Resellers (prices may vary) in 38 countries and regions, including Australia, New Zealand, the US, Canada, China, France, Germany, Hong Kong, Italy, Japan, Netherlands, Russia, Spain, Sweden, Switzerland and the UK.
• Apple Pencil is available for RRP A$145 inc. GST. The Smart Keyboard is available in charcoal grey for RRP A$235 inc.GST for the 10.5-inch iPad Pro and RRP A$245 inc. GST for the 12.9-inch iPad Pro with layouts for over 30 languages, including simplified Chinese, French, German, Japanese and Spanish.
• A new Leather Sleeve is available for both the 10.5-inch and 12.9-inch iPad Pro in a range of colours for RRP A$189 inc. GST and RRP A$219 inc. GST, respectively. A new Apple Pencil Case is available in a range of colours for RRP A$45 inc. GST. iPad Pro Smart Covers are available in polyurethane and leather in a variety of colours for RRP A$75 inc. GST and RRP A$109 inc. GST for the 10.5-inch iPad Pro and for RRP A$89 inc. GST and RRP A$129 inc. GST for the 12.9-inch iPad Pro at apple.com/au and Apple Stores.
• Every customer who buys iPad Pro from Apple will be offered free Personal Setup, in-store or online, to help them customise their iPad Pro by setting up email, showing them new apps from the App Store and more. 4 5
• Anyone who wants to start with the basics or go further with their new iPad Pro can sign up for free sessions at apple.com/au/today.
1 Battery life depends on device settings, usage and other factors. Actual results may vary.
2 Embedded Apple SIM in iPad Pro (10.5-inch and 12.9-inch) may be disabled when purchased from some carriers. See your carrier for details.
3 LTE is available through select carriers. Network speeds are dependent on carrier networks. Check with your carrier for details.
4 In most countries.
Apple revolutionised personal technology with the introduction of the Macintosh in 1984. Today, Apple leads the world in innovation with iPhone, iPad, Mac, Apple Watch and Apple TV. Apple’s four software platforms — iOS, macOS, watchOS and tvOS — provide seamless experiences across all Apple devices and empower people with breakthrough services including the App Store, Apple Music, Apple Pay and iCloud. Apple’s more than 100,000 employees are dedicated to making the best products on earth, and to leaving the world better than we found it.
Press Contacts:
Kristen Young
Apple
kristen_young@apple.com
+61 2 8987 8278
Fiona Martin
Apple
fmartin@apple.com
+61 2 8987 8230
NOTE TO EDITORS: For additional information visit Apple Newsroom (www.Apple.com/au/newsroom)
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© 2017 Apple Inc. All rights reserved. Apple, the Apple logo, iPad Pro, ProMotion, iPad, Apple Pencil, Retina, True Tone, iPhone, FaceTime, Touch ID, App Store, iTunes Store, iBooks Store, Apple Pay, Safari, Spaces, iCloud Drive, Multi-Touch, Smart Keyboard, Smart Cover and Apple Store are trademarks of Apple. Other company and product names may be trademarks of their respective owners.
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iOS 11 Brings Powerful New Features to iPhone & iPad This Spring
Biggest Software Release Ever for iPad & New AR Experiences Among Hundreds of Updates
SAN JOSE, California — June 6, 2017 — Apple® today previewed iOS 11, a major update to the world’s most advanced mobile operating system, bringing new experiences and hundreds of features to iPhone® and iPad® this spring. iOS 11 is the biggest software release ever for iPad, with powerful multitasking features, the Files app and more ways to use Apple Pencil®. Augmented reality is coming to hundreds of millions of iOS devices with a new platform for developers to build apps that let users place virtual content on top of real-world scenes. CoreML™ gives developers on-device machine learning capabilities so they can easily make apps that will predict, learn and become more intelligent. Additional features include the ability to pay friends using Apple Pay®, Do Not Disturb while driving to help users stay more focused on the road, even more intelligence and a new voice for Siri® and new professional capabilities to Photos and Camera. iOS 11 is available as a developer preview today and will be a free software update for iPhone and iPad this spring.
“With iOS 11, we’re delivering the biggest AR platform in the world, and it’s available today for developers to begin building AR experiences using ARKit for hundreds of millions of iPhone and iPad users,” said Craig Federighi, Apple’s senior vice president of Software Engineering. “iOS 11 gives iPad users the powerful app functionality they need to take advantage of everything iPad is capable of, and brings hundreds of new features and incredible updates to the iOS apps iPhone and iPad users enjoy every day.”
iPad Becomes Even More Powerful
iOS 11 makes multitasking on iPad even more powerful with a new customisable Dock that provides quick access to frequently used apps and documents from any screen, and a redesigned app switcher makes it easier to move between pairs of active apps, used in Split View and now Slide Over. The new Files app keeps everything in one place, whether files are stored locally, in iCloud Drive® or across other providers like Box, Dropbox and more, and with Drag and Drop available across the system, moving images and text is easier than ever. Apple Pencil is more deeply integrated into iPad with support for inline drawing and a new Instant Notes feature opens Notes from the Lock Screen by simply tapping Apple Pencil on the display.
AR Experiences for iPhone & iPad
Apple is introducing a new platform for developers to help them bring high-quality AR experiences to iPhone and iPad using the built-in camera, powerful processors and motion sensors in iOS devices. ARKit allows developers to tap into the latest computer vision technologies to build detailed and compelling virtual content on top of real-world scenes for interactive gaming, immersive shopping experiences, industrial design and more.
Siri is Even More Useful & More Natural
Siri is the most popular personal assistant in the world with more than 375 million active devices accessing Siri each month across 36 countries. Using the latest advancements in machine learning and artificial intelligence, new male and female voices are more natural and expressive, adjusting intonation, pitch, emphasis and tempo while speaking, and can translate English words and phrases into Chinese, French, German, Italian or Spanish. Siri extends beyond voice, using on-device learning to deliver more personal experiences and offers suggestions based on personal usage of Safari®, News, Mail, Messages and more. For example, as Siri learns topics or places a user is interested in while browsing Safari, they will be suggested when typing in Mail, Messages and other apps.
Professional Camera & Photos Features
With iOS 11, Portrait Mode images can be taken with optical image stabilisation, True Tone® flash and HDR, so every shot looks even more professional. Live Photos™ are more expressive with new Loop and Bounce effects that create continuous video loops, while Long Exposure can capture time and movement. In Photos, Memory movies are optimised to play in both portrait and landscape orientation, and more memories, such as photos of pets or birthdays, are automatically created. With iOS 11, Apple introduces a new technology called High Efficiency Image File Format (HEIF) that reduces the file size of every photo taken with iPhone 7 and iPhone 7 Plus.
Pay Friends with Apple Pay
Apple Pay users will be able to make and receive payments with friends and family quickly, easily and securely. They can send money and get paid right in Messages, or tell Siri to pay someone, using the credit and debit cards they already have in Wallet. When users get paid, they receive the money in their new Apple Pay Cash™ account. They can use the money instantly to send to someone, make purchases using Apple Pay in stores, apps and on the web, or transfer it from Apple Pay Cash to their bank account.
Do Not Disturb While Driving
iOS 11 introduces a new way to help drivers stay more focused on the road with Do Not Disturb while driving. iPhone can detect when you may be driving and automatically silence notifications to keep the screen dark. Users have the option of sending an auto reply to contacts listed in Favourites to let them know they are driving and cannot respond until they arrive at their destination.
Additional iOS 11 Features
— App Store® is redesigned to make discovering apps and games easier than ever before. Through in-depth features and interviews, App Store editors will uncover the stories behind iOS developers and the incredible apps and games they create.
— App Store for iMessage® has a redesigned app drawer for more convenient access to apps and stickers, so it’s easier to decorate messages, share a song and more.
— Control Center offers more customisation, enabling quick access to frequently used controls all on one page, and a new Lock Screen delivers a more convenient way to see Notifications all in one place.
— Apple Maps adds indoor maps for major airports and shopping centres around the world and lane guidance to avoid missing a turn or exit.
— Home supports more categories of accessories including AirPlay® 2 speakers and more ways to automate your home with new triggers.
— AirPlay 2 offers multi-room audio enabling users to easily control speakers using Control Center, the Home app or Siri.
— Apple Music® offers more ways to discover music with friends. Subscribers can create a profile so their friends can follow them, listen to playlists they’ve shared and see the music they listen to most.
— Apple News™ is even better at keeping readers informed and entertained with personalised top stories and suggestions from Siri, great stories curated daily by Apple News editors in the new Spotlight tab and the best videos of the day in Today View.
— One-handed keyboard mode on iPhone makes typing on the go even easier and a new QuickType® keyboard on iPad delivers quick access to numbers, symbols and punctuation.
iOS 11 for Developers
At the Worldwide Developers Conference, Apple demonstrated the power of bringing new AR experiences to iPhone and iPad and introduced additional tools to help millions of talented developers around the world bring new features and experiences to over one billion active Apple devices.
— CoreML makes it easy for developers to create smarter apps with powerful machine learning that predict, learn and become more intelligent. Designed for iOS, this new framework for machine learning lets all processing happen locally on-device, using Apple’s custom silicon and tight integration of hardware and software to deliver powerful performance while maintaining user privacy.
— HomeKit™ is even more accessible, with easier ways for developers and hobbyists to get started and new ways to authenticate devices using software — a great way for existing accessories to support HomeKit.
— SiriKit™ gives developers the ability to integrate Siri into their apps, and with iOS 11 it expands to support more categories, including to-do lists, notes and reminders, banking for account transfers and balances and apps that display QR codes.
— MusicKit allows developers to integrate Apple Music features into their apps, providing access to over 40 million songs, recommendations, featured content and recent search.
Availability
The developer preview of iOS 11 is available to iOS Developer Program members at developer.apple.com starting today, and a public beta program will be available to iOS users later this month at beta.apple.com. iOS 11 will be available this spring as a free software update for iPhone 5s and later, all iPad Air® and iPad Pro® models, iPad 5th generation, iPad mini™ 2 and later and iPod touch® 6th generation. Person to person payments and Apple Pay Cash will be available in the US on iPhone SE, iPhone 6 and later, iPad Pro, iPad 5th generation, iPad Air 2, iPad mini 3 and later and Apple Watch® this spring. For more information, visit apple.com/au/ios/ios11-preview. Features are subject to change. Some features may not be available in all regions or all languages.
Apple revolutionised personal technology with the introduction of the Macintosh in 1984. Today, Apple leads the world in innovation with iPhone, iPad, Mac, Apple Watch and Apple TV. Apple’s four software platforms — iOS, macOS, watchOS and tvOS — provide seamless experiences across all Apple devices and empower people with breakthrough services including the App Store, Apple Music, Apple Pay and iCloud. Apple’s more than 100,000 employees are dedicated to making the best products on earth, and to leaving the world better than we found it.
Press Contacts:
Nelly Assayag
Apple
nassayag@apple.com
+61 2 8987 8490
Fiona Martin
Apple
fmartin@apple.com
+61 2 8987 8230
NOTE TO EDITORS: For additional information visit Apple Newsroom (www.apple.com/au/newsroom).
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© 2017 Apple Inc. All rights reserved. Apple, the Apple logo, iPhone, iPad, Apple Pencil, CoreML, Apple Pay, Siri, iCloud Drive, Safari, True Tone, Live Photos, Apple Pay Cash, App Store, iMessage, AirPlay, Apple Music, Apple News, QuickType, HomeKit, SiriKit, iPad Air, iPad Pro, iPad mini, iPod Touch and Apple Watch are trademarks of Apple. Other company and product names may be trademarks of their respective owners.
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Apple Unveils All-New App Store
Beautifully Redesigned, All-New Today, Games & Apps Tabs Packed with Original Stories & Editorial
SAN JOSE, California — 6 June, 2017 — Apple® today unveiled the all-new App Store®, designed from the ground up to make discovering apps and games easier than ever before. The beautifully redesigned App Store is packed with original stories and editorial, updated daily in a new Today tab, as well as new Games and Apps tabs. Compelling stories, in-depth interviews, helpful tips and collections of must-have apps and games will showcase Apple’s unique perspective and aim to inform, help and inspire customers every day. App Store customers have now downloaded more than 180 billion apps and Apple has paid out over US$70 billion to developers since the store launched in 2008, making it the most vibrant software marketplace in the world.
“Together with our incredible developer community, we’ve made the App Store the best app platform in the world, and more than 500 million unique customers visit it every week,” said Philip Schiller, Apple’s senior vice president of Worldwide Marketing. “Now, we are taking everything we’ve learned from the App Store over the past nine years and putting it into a stunning new design. Every element of the new App Store is richer, more beautiful and more engaging.”
Today
It all starts with the Today tab, a daily destination all about games, apps and app culture. Through in-depth features and interviews filled with beautiful artwork and videos, the App Store’s global team of editors will share the stories behind the apps and games that change the way we live and the developers whose ideas push and shape the world as we know it. Today will feature exclusive premieres, new releases and a fresh look at all-time favourites, as well as recommended tips and how-to guides to help customers use apps in innovative ways.
Games & Apps
Games is the most popular category on the App Store, and with the new design there will now be a dedicated home just for games. It will feature recommendations of new releases and updates, compelling videos, top charts just for games and hand-picked collections. It’s now easier than ever to navigate the over half a million games available, and find the perfect game for everyone from the casual player to the hardcore enthusiast.
Apps will also have its own tab, bringing customers everything they use, need and enjoy, from photography to money management, shopping to social networking and more. Just like the Games tab, the Apps tab will have great recommendations, videos and hand-picked collections across 24 categories, as well as its own app charts.
Updates & Search
The Updates tab will allow customers to quickly see what has changed in their favourite apps and games with the latest update, and Search has been enhanced to include the editorial content found in Today, Games and Apps. Search by name, category, developer or topic, and you’ll receive relevant results for specific apps and games, as well as editorial stories, collections and in-app purchases.
App Product Pages
The home for every app on the store is its app product page. Apple has redesigned the experience so that all developers can spotlight their apps with more engaging content, putting the most important information front and centre for the customer making a download decision. Developers can submit up to three video app previews and five screenshots, which can now be localised so a customer in any country can have a customised version of the video. Accolades including Editors’ Choice and chart position will be highlighted, as will In-App Purchases and customer ratings and reviews.
In-App Purchases
Apple is also making in-app purchases more discoverable on the App Store. In-app purchases will show up on an app product page and in search results, and editors can feature them in Today, Games and Apps. Customers can now start their in-app purchases on the App Store and be taken directly into a developer’s app or game to complete the purchase.
Availability
The all-new App Store will be included with iOS 11. The developer preview of iOS 11 is available to iOS Developer Program members at developer.apple.com starting today, and a public beta program will be available to iOS users later this month at beta.apple.com. iOS 11 will be available this spring as a free software update for iPhone® 5s and later, all iPad Air® and iPad Pro® models, iPad® 5th generation, iPad mini™ 2 and later and iPod touch® 6th generation. For more information, visit apple.com/ios/ios11-preview. Features are subject to change. Some features may not be available in all regions or all languages.
Apple revolutionised personal technology with the introduction of the Macintosh in 1984. Today, Apple leads the world in innovation with iPhone, iPad, Mac, Apple Watch and Apple TV. Apple’s four software platforms — iOS, macOS, watchOS and tvOS — provide seamless experiences across all Apple devices and empower people with breakthrough services including the App Store, Apple Music, Apple Pay and iCloud. Apple’s more than 100,000 employees are dedicated to making the best products on earth, and to leaving the world better than we found it.
Press Contacts:
Loren Helmrich
Apple
lhelmrich@apple.com
+61 2 8987 8684
Alex Waldron
Apple
awaldron@apple.com
+61 2 8987 8670
NOTE TO EDITORS: For additional information visit Apple Newsroom (www.apple.com/au/newsroom).
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© 2017 Apple Inc. All rights reserved. Apple, the Apple logo, App Store, iPhone, iPad Air, iPad Pro, iPad, iPad mini and iPod touch are trademarks of Apple. Other company and product names may be trademarks of their respective owners.
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macOS High Sierra Delivers Advanced Technologies for Storage, Video & Graphics
Refinements Made to Popular Apps Like Photos, Safari, Mail & More
SAN JOSE, California — 6 June, 2017 — Apple® today previewed macOS® High Sierra, the latest version of the world’s most advanced desktop operating system, delivering new core storage, video and graphics technologies that pave the way for future innovation on the Mac®. macOS High Sierra offers an all-new file system, support for High-Efficiency Video Coding (HEVC) and an update to Metal®, Apple’s advanced graphics technology that powers everything from machine learning to virtual reality content creation. macOS High Sierra also includes a number of refinements to the apps Mac users enjoy everyday, including Photos, Safari® and Mail.
“macOS High Sierra delivers important forward-looking technologies and new opportunities for developers wanting to tap into the power of machine learning and create immersive VR content on the Mac,” said Craig Federighi, Apple’s senior vice president of Software Engineering. “The core technology innovations in macOS High Sierra, combined with our advances in hardware, will continue to push the Mac forward in exciting new ways.”
Powerful New System Technologies
Apple File System
Apple File System (APFS) features enhanced performance, security and reliability of data and provides a foundation for future storage innovations. An advanced architecture optimised for today’s massive storage technologies, APFS makes common operations such as copying files and directories instantaneous, helps protect data from power outages and system crashes, and keeps files safe and secure with native encryption. macOS High Sierra also maintains complete read-and-write compatibility with previously formatted HFS drives and data and is designed to accommodate future advancements in storage technology.
High-Efficiency Video Coding
Support for industry-standard HEVC (H.265) enables video streaming and playback of 4K video files at incredible quality that are also up to 40 per cent smaller than with the current H.264 standard.* With HEVC, Apple is enabling high-quality video streaming on networks where only HD streaming was previously possible, while hardware acceleration on the new iMac® and MacBook Pro® deliver incredibly fast and power-efficient HEVC encoding and editing.
Metal 2
Metal is the fastest, most efficient way to tap into GPU power on the Mac. Metal 2 features a refined API and improved performance that help developers accelerate their apps. It adds support for machine learning used in speech recognition, natural language processing and computer vision. The combination of Thunderbolt 3 and Metal 2 allows the most demanding users to access powerful external GPUs. An External Graphics Developer Kit gives developers all the hardware and software they need to optimise their apps.
Virtual Reality
Drawing on the performance of Metal 2 and the latest Mac hardware, macOS High Sierra adds support for VR content creation for the first time, enabling developers to create immersive gaming, 3D and VR content on the Mac. Leading VR companies are joining Apple to drive VR innovation on the Mac with features coming later this year — Valve is optimising their SteamVR platform for macOS and enabling connection of the HTC Vive headset, while Unity and Epic are bringing their VR development tools to macOS. Also later this year, Final Cut Pro® X will add support for professional 360-degree workflows with the ability to import, edit and export 360-degree video.
Refinements to the Apps Mac Users Love
Photos
Photos in macOS High Sierra adds a new always-on sidebar that presents albums and organisation tools. A redesigned Edit view includes powerful new tools like Curves, for fine-tuning of colour and contrast, and Selective Colour, for making adjustments within a defined colour range. Live Photos™ can now be edited with fun effects and Memories curates user photos and videos around several new topics. Photos now supports external editors, so Photoshop, Pixelmator and other apps can launch directly within Photos, with edits saved back to the Photos library. And for the first time, support for third-party project extensions gives users access to printing and publishing services, such as Animoto, ifolor, Shutterfly, WhiteWall and Wix, from right within the Photos app.
Additional App Refinements:
• Safari can automatically use Reader to open articles in a clean, uncluttered format, while Autoplay Blocking stops media with audio from automatically playing in the browser.
• Intelligent Tracking Prevention in Safari uses machine learning to identify and remove the tracking data that advertisers employ to follow users’ web activity.
• Mail search gets faster and easier with Top Hits, which puts the most relevant results at the top of a user’s message list.
• Siri® on the Mac responds with a natural and more expressive voice, and when using Apple Music®, it learns music preferences, creates custom playlists and answers music trivia.
• Notes adds simple tables, where a user can type in cells, make edits and move rows and columns.
• Spotlight® provides flight status information, including departure and arrival times, delays, gates, terminals and even a map of the flight path.
• iCloud® File Sharing lets users share any file stored in iCloud Drive® and collaborate with other people.
Pricing & Availability
The developer preview of macOS High Sierra is available to Apple Developer Program members at developer.apple.com starting today, and a public beta program will be available to Mac users in late June at beta.apple.com. macOS High Sierra will be available this spring as a free software update from the Mac App Store®. For more information, visit apple.com/au/macos/high-sierra-preview.
Registered Apple Developer Program members can get everything they need to optimise their apps for external graphics with the External Graphics Developer Kit from the Apple online store for A$1,199 inc. GST. It includes a Thunderbolt 3 external PCI expansion chassis, AMD Radeon RX 580 graphics card with 8GB VRAM and USB-C hub.
* Amount of disk space saved depends on specific video file and hardware used. Actual results may vary.
Apple revolutionised personal technology with the introduction of the Macintosh in 1984. Today, Apple leads the world in innovation with iPhone, iPad, Mac, Apple Watch and Apple TV. Apple’s four software platforms — iOS, macOS, watchOS and tvOS — provide seamless experiences across all Apple devices and empower people with breakthrough services including the App Store, Apple Music, Apple Pay and iCloud. Apple’s more than 100,000 employees are dedicated to making the best products on earth, and to leaving the world better than we found it.
Press Contacts:
Kristen Young
Apple
kristen_young@apple.com
+61 2 8987 8278
Fiona Martin
Apple
fmartin@apple.com
+61 2 8987 8230
NOTE TO EDITORS: For additional information visit Apple Newsroom (www.apple.com/au/newsroom).
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© 2017 Apple Inc. All rights reserved. Apple, the Apple logo, macOS, Mac, Metal, Safari, iMac, MacBook Pro, Final Cut Pro, Live Photos, Siri, Apple Music, Spotlight, iCloud, iCloud Drive and App Store are trademarks of Apple. Other company and product names may be trademarks of their respective owners.
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watchOS 4 Brings More Intelligence & Fitness Features to Apple Watch
Siri Watch Face, Smart Activity Coaching & New Music Experience Coming This Spring
SAN JOSE, California — 6 June, 2017 — Apple® today previewed watchOS® 4, featuring a proactive Siri® watch face that displays the information users need most throughout the day, personalised Activity coaching and an entirely new music experience. The update features an enhanced Workout app and introduces GymKit, a groundbreaking technology platform that will offer customers connected workouts with cardio equipment.
“Apple Watch is the ultimate device for a healthy life and is now more intelligent than ever with watchOS 4,” said Jeff Williams, Apple’s chief operating officer. “We’ve created a truly individualised experience with the smartest Activity and Workout apps, the Siri watch face that shows you the information you need when you need it and we’re seamlessly bringing users their favourite music right on the wrist.”
Intelligence
Siri intelligence extends further into Apple Watch® with the new Siri watch face. With each raise of the wrist, the information on the display dynamically updates based on the time of day, daily routines and pertinent data from apps such as Activity, Alarms, Breathe, Calendar, Maps, Reminders and Wallet, as well as headlines from the new Apple News™ app for Apple Watch.
With watchOS 4, the Activity app delivers intelligent coaching and tailored encouragement to help close Activity Rings more often and achieve longer success streaks. Every morning, users will receive a personalised notification if they’re close to earning an Achievement, or suggest what they can do to match yesterday’s activity levels. If needed, toward the end of the day, they’ll be told exactly how long they should walk to close their Activity Rings before the day is over. Users will also receive unique Monthly Challenges designed just for them.
Listening to music is more personal than ever with a redesigned Music app that automatically syncs your New Music Mix, Favourites Mix and most listened to music. With even more songs on the wrist, the effortless combination of Apple Watch paired with AirPods™ makes listening to music ideal for workouts or on the go.
Fitness
The updated Workout app now includes auto-sets for pool swim workouts and new motion and heart rate algorithms for High Intensity Interval Training (HIIT) workouts. With watchOS 4, customers doing back-to-back workouts or training for a triathlon can combine multiple workouts to capture overall calorie and time measurements.
With GymKit, customers using their favourite cardio equipment will soon be able to pair their Apple Watch directly to treadmills, ellipticals, indoor bikes or stair steppers from global manufacturers such as Life Fitness and Technogym with a simple tap. In an industry first, data not previously communicated between smartwatch and fitness machine will sync seamlessly — including calories, distance, speed, floors climbed, incline and pace — resulting in the most accurate measurements possible with less device management.
Watch Faces & Bands
In addition to the Siri watch face, new Toy Story watch faces bring to life favourite Pixar characters including Woody, Jessie and Buzz Lightyear, while the Kaleidoscope watch face turns static images into mesmerising patterns. New complications include Now Playing and Apple News.
Today, Apple also introduced new band colours, giving customers more options than ever to express their personal style. This season’s offering includes vibrant Sports Bands, a bright yellow Classic Buckle and Nike Sport Band options that colour-match with the Nike Air VaporMax Flyknit Day to Night Collection. As a celebration of diversity and inclusion, Apple is also offering a Pride Edition Woven Nylon in rainbow stripe.
Pricing & Availability
watchOS 4 will be available this spring as a free update to Apple Watch paired with iPhone® 5s and later on iOS 11. WatchKit® for watchOS 4 is available immediately for iOS Developer Program members at developer.apple.com. For more information, visit apple.com/watchos-preview. Features are subject to change. Some features may not be available in all regions. My Favourites Mix and My New Music Mix require an Apple Music® subscription.
• Apple Watch is available in two different case sizes, 38mm and 42mm. Apple Watch Series 1 is available in gold, rose gold, silver or space gray aluminium cases paired with a Sport Band and starts at just RRP A$399 inc. GST; Apple Watch Series 2 is available in gold, rose gold, silver or space gray aluminium, or silver or space black stainless steel cases paired with a wide variety of bands starting at RRP A$529 inc. GST; and the ceramic Apple Watch Edition starts at RRP A$1,799 inc. GST from Apple.com/au, Apple Stores and select Apple Authorised Resellers and carriers. For local availability, visit locate.apple.com. Apple Watch Nike+ starts at RRP A$529 inc. GST.
• New Apple Watch Sport and Classic Buckle bands are available today on Apple.com/au and will be available later this week at Apple Stores, select Apple Authorised Resellers and carriers in the US and over 35 countries and regions including Australia, Brazil, Canada, China, France, Germany, Hong Kong, Italy, Japan, Netherlands, Russia, Singapore, South Korea, Spain, Sweden, Switzerland, UAE and the UK. The Sport Band is RRP A$79 inc. GST and the Classic Buckle is RRP A$229 inc. GST.
• The new Pride Edition Woven Nylon band is available today on Apple.com/au and will be available later this week at Apple Stores in the US and over 35 countries and regions including Australia, Brazil, Canada, China, France, Germany, Hong Kong, Italy, Japan, Netherlands, Singapore, South Korea, Spain, Sweden, Switzerland, UAE and the UK. The Woven Nylon bands are RRP A$79 inc. GST.
• New colours of the Nike Sport Band are available today on Apple.com/au and will be available later this week at Apple Stores and select Apple Authorised Resellers in the US and over 35 countries and regions including Australia, Brazil, Canada, China, France, Germany, Hong Kong, Italy, Japan, Netherlands, Russia, Singapore, South Korea, Spain, Sweden, Switzerland, UAE and the UK. The Nike Sport Band is RRP A$79 inc. GST.
• Customers who buy Apple Watch from Apple will be offered free Personal Setup, in-store or online,* to help set up and personalise their new Apple Watch with calendars, notifications, apps and more.
• Anyone who wants to learn the basics or go further with their new Apple Watch can sign up for free sessions at apple.com/au/today.
* In most countries.
Apple revolutionised personal technology with the introduction of the Macintosh in 1984. Today, Apple leads the world in innovation with iPhone, iPad, Mac, Apple Watch and Apple TV. Apple’s four software platforms — iOS, macOS, watchOS and tvOS — provide seamless experiences across all Apple devices and empower people with breakthrough services including the App Store, Apple Music, Apple Pay and iCloud. Apple’s more than 100,000 employees are dedicated to making the best products on earth, and to leaving the world better than we found it.
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